SEO has entered a new era in 2026. AI tools are more powerful, users expect instant results and Google continues tightening its criteria for…
Is mobile marketing really still effective?
Our fascination with the digital sphere, and its all-pervasive impact on our lives has seen us become engrossed with our cell phones. They have…
Microsoft’s laplet: hubris, hype and hopeless enterprise-based optimism
On Tuesday Microsoft fooled pundits who’d been predicting the announcement of a smaller addition to its Surface range of tablet computers by announcing a…
With the Surface Pro 3, Microsoft seems more confused about the future than ever
This time, Microsoft means business. At the original Surface tablet launch in 2012, it told us it meant business. Again, at the far more…
Here’s why you need to recognise the strategic value of your IT team
This is the second article (the first was merely an introduction) in this series towards pulling together the facets of your Information Technology architecture…