Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
21 digital transformation courses your employees should take in 2020
No business hoping to thrive in the future can avoid digital transformation. To do so is to risk being left behind by an ever-growing…
What can we learn from corporate responses to the world’s biggest security breaches?
Over the past few years, data breaches have become increasingly common and have affected a great many high-profile organisations. In 2019 alone, Flipboard, Facebook,…
Hyper everything: how tech integration is changing customer communication
A raft of new technologies, many of which are easily integrated into existing channels, are changing the way organisations communicate with their customers. Chatbots,…
Using algorithms and machine learning for smarter decision-making
Machine learning has become an increasingly popular topic, both in the public consciousness and for businesses wanting to streamline their processes. The line between…