More South Africans than ever before are trying their luck at online casinos and sportsbooks. If you’re new to this world or just confused…
6 very good reasons advertisers should pay more attention to women online
When one looks at social media, today it seems more appropriate to take gender into consideration than age. The digital landscape seems to have…
Linked Content Coalition — The answer to online copyright law woes?
SOPA/PIPA/CISPA/ACTA. Intellectual property (IP) and copyright laws are hot right now, but none of the proposed laws are sticking. Why? What should be exercises…
The sarcasm machine: Measuring sentiment in social media mentions
At the end of last year, I wrote a few posts on measuring social media, at the time when Google Analytics had recently launched Social…
Is the digital industry shooting itself in the foot?
The titles that digital marketers are giving themselves these days are rather unbelievable. From “guru” to “specialist” to “strategist” and beyond (Buzz Light-Year would…
