Side hustles are no longer optional in South Africa. With food inflation still above 8 percent and electricity, transport and mobile data costs climbing…
Snapshot: mobile and internet in East Africa [Infographic]
With the rapid adoption of everything from instant messaging apps to mobile payment solutions, it’s no secret that Africa’s mobile usage is continuing to…
Social calls to action might not be cool, but they work [Infographic]
People in traditional marketing and sales teams have known for years and years that if you want someone to take a specific action, you…
Want more likes and comments on Tumblr? Here’s how to get them
Another social network that has become very popular in the past few years but is marked by a lack of marketing data is Tumblr….
Want retweets? Use an exclamation mark, but expect fewer clicks
This is interesting. It turns out that something as simple as whether or not your tweet has an exclamation mark in it can determine…
