Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
Jeff Bezos’ customer-focused vision won’t save journalism
So much for that momentary spark of optimism that Amazon billionaire Jeff Bezos would save journalism by relaunching his Washington Post newspaper, with a…
A first for internet TV: Netflix wins at the Emmys with House of Cards
A first for online television, streaming video site Netflix has walked away with an Emmy for David Fincher for his work on the popular…
How to get started with measuring your social media campaign
Social media is not something new even though it’s still a buzz phrase online. This medium can be an excellent component that can support…
Microsoft pulls its iPhone parody ads
A good parody is difficult to pull off and Microsoft has pretty much admitted it got it wrong with its latest efforts taking on…