Huawei successfully launched its All-Optical Intelligent home showcase on the sidelines of the Africa Tech Festival in Cape Town. Powered by Huawei’s latest Fiber…
How do you go about managing brand and reputation risk when your customer has a louder voice?
Over the past 10 years, organisations have seen the control they used to have in their interactions with their customers slip slowly away. Where…
4 top tips for working with a virtual marketing department
Virtual marketing departments are becoming more commonplace in many businesses today, as the practice saves time, money and produces better results when the work…
8 aspects of your brand social media can help you get right
If you are already busy with social media marketing for your business, you might assume that you are “socially branded”. There are quite a…
The curious evolution of brand storytelling [infographic]
The way we (as brands) tell our stories to consumers has come a long way. Initially, before the days of technology and constant connectivity,…