AI isn’t coming. It’s already at your desk. And if you’re South African, chances are you’re ready to hit the ground running. A brand-new…
Here’s your complete guide to understanding how Twitter advertising works
So, it’s official. Twitter advertising is now available in South Africa. It’s official because there was an official launch with Goodie Bags, and a…
What the hell is eBay’s search strategy anyway?
eBay along with researchers from the Universities of Berkeley and Chicago, have just released the final version of a study claiming that paid search…
Big ideas need big data and big love
It dawned on me two years ago that no digital idea can be truly great without participation. It also dawned on me that there…
Digital campaign in a good place? Here’s how to keep it that way
If your digital marketing campaign started with a blast, attracted loads of new customers and increased targeted traffic to your website, that’s awesome! But it…