In a move that signals a major leap forward in generative AI, OpenAI has quietly rolled out ChatGPT-5, its most advanced model to date….
Rethinking the relevance of Big Data in the age of social media
In the customer service environment, businesses have access to a wealth of operational and systems data in the contact centre. With the correct measurement…
3 ways your mobile ecommerce efforts are failing
Whether you call it mobile ecommerce or m-commerce, there is no denying that mobile and ecommerce are a match made in shopper heaven. As…
Everything you should include in your data breach response plan
Even with all the defences in the world at its disposal, no organisation can guarantee that it won’t fall victim to a data breach….
Brand safety: it’s about more than fake news
All around the globe, brands have come under increasing scrutiny for (inadvertently) funding fake news. While it’s an issue that has deservedly received a…
