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  • Why timing is incredibly important for getting social media right

    Distributing content online is easier now than ever before. Anyone can start a blog in a few minutes, and then start sharing their opinions, stories and news via social networks to an audience of hundreds, if not thousands. An important element of content distribution online, which many overlook, is the element of timing. “When exactly should I update my Facebook page?” and “when should I be tweeting to maximize engagement?” are questions which are often raised by online marketers and brand owners. Luckily, we have solid data to show us when exactly we should update our social networks and...

  • 20 brands using social media in really innovative ways

    Using social media effectively is good for your brand, no matter how big you are. There wouldn't have been US$3.08-billion spent just on advertising on social networking sites in 2011 otherwise. A recent study by research company Millward-Brown also showed that there was a direct correlation between how successful a company is and how well it uses social media. Research from eMarketer meanwhile suggests that brands can profit dramatically from a well-executed social campaign. But if you want to stand out, you have to do something really special. The 20 pieces listed below are all special and all stand out....

  • Best demo ever: skydivers and bikers test Google’s Project Glass [Video]

    If there was an award for 'the coolest product demo ever', the guys at Google would be cooing over the trophy right about now. Its Project Glass team put together the most elaborate (and awesome) demo for Google's futuristic augmented reality glasses for its annual developer conference yesterday. Instead of a "normal" demo, which typically involves someone standing on stage to explain how the product works, its version involved an aeroplane, a few sky divers and some guys on bikes. Google co-founder Sergey Brin lead the demo at Google I/O, walking onto the stage wearing a pair of the...

  • App of the Week — TuneIn Radio Pro

    To be honest, when it comes to the world of internet radio, I am a complete novice. I just didn’t see it having a place in our digital, instant satisfaction world. If I wanted to hear a song, I’d find it on Grooveshark, buy it off iTunes or get it from someone I know. That way I could listen to it when I wanted to, not when some annoying DJ who thinks he has the answers to the world’s problems chose to let me listen to it, while talking over both the intro and the outro. And to be...

  • Anonymous claims responsibility for hacking Japanese government websites

    Hacking and online activist group Anonymous has been linked to attacks to Japanese government websites, which briefly brought down ministry and judiciary websites. The group, which uses the Twitter account @op_japan has claimed responsibility, and said the attacks were due to the Japanese government’s proposed anti-piracy legislation. The Japanese anti-piracy bill aims to impose jail terms on users who illegally download copyrighted content. Anonymous said in its website that this would “result in scores of unnecessary prison sentences to numerous innocent citizens.” The websites of the Finance Ministry, Supreme Court and two political parties -- the DPJ and LDP -- were...

  • What made Abercrombie & Fitch’s viral strategy so good?

    I love it when brands get creative -- especially when they leverage cheesy pop hits to make cool viral videos. Oh, and without shirts. Eye candy on steroids, the latest lip-dub video making the rounds on social media networks is definitely sure to brighten up any gal's (or maybe guy’s) day. Abercrombie & Fitch made girls around the world gawk and swoon when it challenged the hottest guys from its flagships stores around the globe to make a parody of Carly Rae Jepson’s Call Me Maybe. Any good challenge starts off with a brief of sorts. In the...

  • Google+ gets some tablet love and a bit of Event gloss

    Google+ just got a makeover. It wasn't the most dramatic one in history, but it did make the internet giant's social effort seem a whole lot more appealing. Like most makeovers, it was probably a long time in the making and the big reveal happened all at once. Unlike most makeover reveals though, the locations was a developers' conference: Google I/O to be precise. Stop! Tablet time! Google+ has been available on smartphones for some time, but it's never had a dedicated tablet app. Until today that it is. Google senior vice president Vic Gundotra calls it...

  • Google announces 400-million Android devices, 20bn app downloads

    There are now 400-million devices running Android and they're downloading apps like crazy. That massive number was announced by Google senior vice president of engineering Vic Gondutra at the internet giant's I/O conference. This, says Gondutra, translates to one-million new Android device activations every day and around 12 device activations a second. That's substantial growth even from the 700 000 activations Larry Page said the mobile OS was getting in January during an earnings conference call. Google says much of that growth occurred in emerging markets such Indonesia. Android is the world's most popular smartphone OS and owns 56% of...

  • Does Google have big plans for cloud specialist CliQr?

    CliQr Technologies emerged from stealth mode with the announcement of a cloud based service that can port large enterprise applications to any cloud platform in under one day. If the Palo Alto based startup can deliver on its promise it could result in significant IT cost savings. Enterprise applications are notoriously difficult to rewrite for cloud platforms and their performance can be unpredictable. "With CliQr we can port an app in under one day," said Gaurav Manglik, co-founder and CEO. "You can also test run your application across different vendor platforms and choose the one with the best price/performance." CliQr itself is...

  • NetDynamix responds, moots industry standard for internet radio numbers

    The company at the centre of an internet radio readership row says it is engaging with industry experts to set up a forum to verify internet radio statistics, and that it issued a letter of demand to blogger Shaun Dewberry because it was aggrieved that he had not engaged with them on his findings. In an official statement, the company says it does not agree with the methodology or the basis of Dewberry’s arguments and they stand by their stats. The audio streaming company further indicated it would be interested in getting involved with the development of a “standard”...

  • 5 great examples of sites that use links creatively

    Every website needs incoming links (back links) to achieve high search engine positioning and they’re essential to build, regardless of how difficult it may be for the particular industry you’re targeting. Creative link building, or thinking outside the box to achieve links, is the ideal way to entice users into linking to something unique. Link building has changed and it is no longer sufficient to submit your website to a 1 000 directories, build links on forums, comment on posts, use link lists and offer reciprocal links. These strategies, while still relevant in many instances, are all becoming old hat...

  • Will the real African startups please stand up?

    With so much focus on advancing the entrepreneurial ecosystems around African startup hubs at the moment, more and more Africans are starting their own businesses by choice as opposed to necessity. But, not all interesting ventures that launch can automatically claim ‘startup’ status. While the essence of successful innovation-driven Silicon Valley startups can be found in the African spirit of Ubuntu, African ventures are still mostly backed by efficiency-driven entrepreneurs. Nevertheless, game-changing startups from South Africa, Nigeria, Kenya and Ghana have led the technology revolution on the continent with homegrown innovations, highlighting the contribution Africa can make as an emerging...

  • How do we nurture Africa’s next great innovator?

    Globally, the discussion around innovation has been one of great interest especially in the wake of troubling economic times in the recent past. The discussion is strong in relation to Africa’s situation as well. Innovation sometimes can be a bit hard to describe in exact terms but one thing is for sure, you always know genuine innovation or innovativeness when you see it. Yet, it is a critical component to our ability to deal with the challenges of today and the future, as a continent as well as the world as a whole. If this is true, then societies or nations...

  • What’s the next billion dollar idea?

    A couple of months ago, Facebook acquired the wildly popular photo sharing social network, Instagram, for a cool US$1-billion. Popular yes, profitable? Nope. With zero revenue to speak of, hacker-CEO Mark Zuckerberg saw something in Instagram and its thirteen employees that justified spending a chunk of Facebook’s newly acquired change after its record-breaking, yet troubled IPO. What’s the next billion dollar idea? It’s anyone’s guess, but here are our favourites. Pinterest Pinterest, the social scrapbooking darling has seen its user base shoot past the 104 million mark in March. Just one year ago, the site was managing a comparatively meager 500 000...

  • Reviewed — Magic: The Gathering 2013

    Magic: The Gathering, released in the early 1990s, is the most widely played trading card game in the world. With numbers in the region of 12-million players and fans, Magic has expanded each year with new cards, rule tweaks, global tournaments and, more recently, tapping into the digital market. The aim of the game is to take out your opponent(s) by casting spells, creatures and artefacts to ultimately reduce their life to zero. The decks of cards come in different colours: green, red, blue, white and black -- these represent the type of mana a deck uses. For example, white...