Humour, Infographic

Under the sea with the startup ecosystem [Infographic]

Ever wondered how the startup world really works? Are you dying to know who the key players are in this mystical world? Do you lie awake at night cursing the sky hoping your anguish will penetrate the darkness and send you some answers? Well, it's your lucky day. The idea of a startup ecosystem is actually quite simple. There are 13 key players. Yep, it only takes 13 people to make a startup work. These fearless men and women venture out ...

Facebook, News

Facebook rolls out mobile ads

Facebook’s decision to roll out Timeline to brand pages was pretty big news, but its decision to include ads on its mobile offering could affect the average user just as much, if not more. The social network made the announcement at its Facebook Marketing Conference. Sponsored Stories -- essentially posts from friends or Pages on Facebook that a business, organisation or individual has paid to highlight so there’s a better chance people will see them -- will now appear on your Facebook ...


YouTube goes wild for new ‘Avengers’ trailer [Video]

You know the online buzz around a movie is pretty substantial when its trailer leaves YouTube’s view counter unable to keep up. The second trailer for comic-book based action flick Avengers Assemble has done precisely that in the few hours since being uploaded to the world’s most popular video-sharing platform. More usefully, the like button on the video had been hit over 7 000 times at the time of writing. The film stars Robert Downey Jr., Chris Evans, Mark Ruffalo, ...

Apple, News

Apple hits $500bn market valuation as stock continues soaring

illuminated apple Apple’s stock market valuation rocketed past the US$500-billion mark in the wake of news that the Cupertino-based tech giant would be unveiling the iPad 3 on 7 March. Stock in the Cupertino-based tech giant has been on a continual growth trajectory ever since it announced stellar first quarter results. In fact the price of an individual share in the company recently went past the US$500 mark. This effectively meant that it was cheaper to buy an iPad 2 off the shelf ...


TED presents 10 ‘Ads Worth Spreading’ [Videos]

The TED conference series is all about ideas an innovation. But when most of us think about the kind of innovation TED preaches, we tend to focus on the three areas that comprise its name: Technology, Engineering and Design. What we tend not to think about is advertising. TED wanted to change all that with an initiative called “Ads Worth Spreading”. The organisation claims that the idea behind the initiative “is to find ads that communicate ideas with consumers ...


Orange threatens to leave emerging markets

Mobile operating giant Orange has threatened to pull out of emerging markets if it does not meet two important targets. Orange's Executive Vice President for Africa, Middle East and Asia Marc Rennard said that the company would have to increase its revenue from €3.4-billion (US$4.5-billion) today to €7-billion (US$9-billion) by 2015 and become the number one or two operator in each emerging market to consider staying. The announcement comes in the wake of news that the operator would be offering ...

Advertising & Marketing, Social media

Why Facebook’s revenue growth is dwindling

Facebook There may be a ton of competition in the social platform market at the moment with new entrants Google + and Pinterest making some serious waves; not to mention the likes of Twitter and old stalwart LinkedIn still going from strength to strength. None of this, however, seems to be hurting Facebook ad revenue growth too much. In the United States; 6.5% of all advertising revenue will be earmarked for Facebook. That means that Facebook’s ad revenue in the United States alone ...


6 Pinterest-inspired website designs

Pinspire Pinterest seems to be the latest social network to hit the big time, and its design has been heralded as an example of the layout which will grace many future web pages. Some designers cite a J-Query plug-in called Masonry as the source of the layout style which groups images together likes bricks in a wall and has been replicated on many websites. While you could argue the line between inspiration and duplication is barely noticeable in some of these examples, there ...


Facebook rolls out new brand pages, includes Timeline

Facebook Pages Timeline was big news when it landed on all our individual profiles, even if it took a long time to roll out to everyone. Thing is, brands with Facebook pages have been waiting even longer. Their wait ends today. Brands can upgrade their pages include Timeline immediately, although they do have the option to curate their timelines for 30 days before having to do so. The social network claims that the new Facebook Pages “help businesses, organisations and brands share ...


Eric Schmidt offers his vision of the future

Eric Schmidt Google's chairman Eric Schmidt took the stage at the Mobile World Congress in Barcelona to talk about the role of technology in the "world we live in today" and how it will shape the societies of the future. Schmidt, for example, noted that the number of people who use smartphones is still very small, but "think how amazing the web is today with just 2-billion people" and what will happen when another 5-billion get online. The future according to Eric Schmidt In ...






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