The Boardroom ViewIn South African boardrooms, AI has shifted from curiosity to competitive necessity. Executives are asking not whether to adopt AI, but how…
5 ways to get ‘tech-dumb’ CMOs to sign onto your digital marketing solution
It’s easy enough selling ice to eskimoes; they actually know the benefits of ice and see it everday, but try selling a technology solution…
Popular tech site ReCode bought by Vox Media conglomerate
The media landscape has been in flux for quite a while now, with digital eating into print publishers’ business models and more global audiences…
Global online video ads seeing double digits, to grow over $13b this year
The moving pictures on the newspapers in Harry Potter make it all seem so magical, but they’re not much different from the animations on…
6 things adland needs to know about SA’s smartphone space
Cheap smartphones are reshaping consumer behaviour in South Africa faster than many realise. Here’s how to position your brand at the forefront of the…