South Africa’s online population is showing increasing enthusiasm for artificial intelligence (AI) as the technology continues to expand globally. According to a new survey…
4 ways to ensure your CRM system is a help rather than a hindrance
Are you doing everything in your power to ensure that you use your Customer Relationship Management (CRM) system properly to ensure your customers have…
The digital experience needs to be about the customer
It’s a dog eat dog world in the business sector as organisations scramble to find differentiators that enable them stand out from the competition….
The cre-haters: the 5 languages of marketing love
Gary Chapman penned the Five Love Languages in 1995. It speaks to the different needs that individuals require in a relationship, such as physical…
SA retailers need to get to grips with location-based messaging
The retail industry is faced with the challenges of maintaining market share and profits and while international companies are fast to adopt and exploit…