Advertising and Media

Here’s how to get your website ready for engagement in 2015

The holidays are here, and while some businesses are scampering to leverage the season for all its worth from a sales and revenue perspective,…

5 digital marketing trends that you will encounter in 2015

With the New Year just around the corner, digital marketers are already looking at the 2015 calendar and seeing where they can improve on…

5 SEO tips for optimising your Magento store

Since its inception in 2008, Magento has grown in popularity from a simple niche ecommerce platform into a universally-respected Content Management System for the…

Here’s how to hit the sweet-spot where ORM and SEO meet

ORM (Online Reputation Management) is the process of safeguarding your online reputation, business image, and character. The internet has opened the doors for everyone…

Where can I find relevant content online to stay up to date with information?

Online, you will find millions of blogs, news websites and thousands of online wire services publishing press releases and news articles daily. How is…

There’s massive potential for targeting impulse buyers online

If you are anything like me, you are in full online shopping mode. After warming up with Black Friday and Blue Monday I am…

Twitter is not a strategy: why digital marketing should be all about the customer

Business is in flux. We suffer from disorientation wrought by tech- nological change. Convention has been upended, and the digital world — a universe…

Contextual advertising: the ins, outs and where it’s heading to next

We have all been hit by contextual advertising. Whether we have acted on it or not is another question; but it has definitely impacted…

Viral mega-star Psy is now the best Korean-language teacher ever

Have always wanted to learn another language, but always felt that you’d need a viral mega-star to teach you? Then fear not, a solution…

WPP boss slams Google, Facebook as faux tech companies: why he has a point

Sir Martin Sorrell, CEO of marketing giant WPP, slammed Google, Facebook, AOL, and Yahoo over their refusal to take editorial responsibility for their content…

Rumours of advertising’s death have been greatly exaggerated

I’ve seen a lot of posts recently predicting the end of advertising and the end of interruption marketing. These predictions are nothing more than…

Sony puts micro-ads on Wimbledon player that can only be seen in 4K

Welcome to the era of 4K advertising. Sony has placed incredibly small adverts on the fingernails and clothing of British tennis player Anne Keothavong…

Hey iPhone users, Nokia thinks you’re a bunch of photo-crazed zombies

If you’re an iPhone user, you probably won’t take too kindly to the latest ad for Nokia’s Lumia 925. The ad follows a 925…

Redemption on a global stage: the night South Africa shone at Cannes

It has not been a good week on earth for South Africa. Its cricketers played with all the resolve of wet biltong. The so-called…

The most in-depth digital marketing guide you’ll see today [Infographic]

It’s pretty easy to get lost when trying to understand digital marketing. Its rapid rise and constant state of evolution means that it has…

51 absolutely incredible online campaigns [Cannes Lions]

Online advertising’s been with us for a good while now. No longer an emerging player, more money is now spent on it than on…

#SurrenderYourSay: taking over Twitter to raise awareness of Tourette’s

Imagine if you had no control over what was posted to your Twitter account. It could be filled with random, embarrassing, unintelligible nonsense, making…

Now back to mine: Old Spice hits back at Nando’s with its own parody

Oooh… are we looking another back-and-forth ad exchange? In case you missed it, quirky fast food chain Nando’s took some inspiration from the viral…

Innovation, health and wisdom in the digital age: why Cannes isn’t crap

While eating duck breast with strawberries on a bed of bulgur wheat laced with raspberry jus I decided yesterday that Cannes is not crap….

Hisense Bets On Gaming And Hybrid Work With A New Monitor Push In South Africa

ClawDBot: The AI That’s Quietly Taking Over South African WhatsApp

Crypto Enters 2026 With New Momentum And A Very Different Mood

Innovate47 Launches Global Food & Agri Accelerator to Back Climate-Smart Startups

Simbi Wabote’s 10-Year Roadmap: How Nigeria Achieved 54% Local Content Growth

Records Tumble In Best Year Yet For South Africa’s Hedge Fund Industry

OPPO Reno15 Series Lands In South Africa With Big Cameras And Bigger Battery Ambitions

OPPO Reno15 Series Brings Flagship-Level Hardware Logic to the Mid-Tier in South Africa

HONOR’s customer first strategy is reshaping South Africa’s smartphone market

Omoda C5 X review

TDK enhances IMUs for extreme temps

Data centres and defence are reviving diesel