Advertising and Media

Beyond writing: 8 alternative content marketing ideas and how to leverage them

If you have ever doubted the importance of content, and content marketing before now is the time to put your mind at ease. The…

Online marketing has a serious gender bias problem and no idea how to fix it

Does the internet marketing industry have a gender bias problem? It’s something that’s been talked about before, but too often, those discussions are based…

So the advertising way of thinking is dead. What now?

I was almost tempted not to write this article, because among most of my peers (agency / digital / technology folk) this subject is…

4 reasons why your content marketing strategy is failing

Content marketing’s easy right? All you need to do is write a blog, post it to your site and watch all your new customers…

Jawbone founder: the web hasn’t really empowered average people the way it promised to

Opinions are everywhere, pretty much everyone in the world has them. These opinions have a right to be aired irrespective of who you are,…

Link building: how to recover from Google labelling you a spammer

Life is great for you at the moment. Your website is ranking well and gaining momentum as each day passes by. Right now your…

5 great examples of sites that use links creatively

Every website needs incoming links (back links) to achieve high search engine positioning and they’re essential to build, regardless of how difficult it may…

5 top tips for bloggers who suck at working with images

Listen, if you’re one of those bloggers who would rather speak in public or jump off a tall building than figure out how to…

Turns out email subscription popups really do work

I’ve had several conversations about the email subscription popups new visitors to sites are likely to see. Many of the most experienced people in…

The people who break Google: 15 deadly SEO sins

There are a number of, what the industry calls, “black hat” SEO techniques that companies (and even some SEO Consultants) may be tempted to…

150+ incredible examples of online marketing

Look, we all know that online marketing is a seriously big-money game. Google wouldn’t have made anywhere near the US$37.9-billion it did in 2011…

40+ amazing digital campaigns (Cannes)

Digital advertising campaigns are big business. Seriously big business. YouTube alone brought in US$876-million for Google in 2011. It makes sense too. Digital campaigns…

Why we should still be sceptical about the success of Facebook ads

Facebook seems to have succeeded in holding back widespread concerns about the effectiveness of its advertising platform with a recent paid-for study by comScore,…

UK council unbans 9-year-old from blogging about school lunches

One of the great things about blogging is that you’re free to write about whatever you want. Unless you’re in the UK, and you…

Nando’s takes dig at SABC after studio fire

Nando’s must be thinking that Karma, that female canine herself, is very much on its side. A studio at the South African Broadcasting Corporation,…

Branson vs The Crimson Bandit: Social skullduggery or advertising genius?

On 13 June Richard Branson, world-famous founder and leader of the Virgin Group, wrote on his blog that he had lost his diary. In…

Online advertising: Exorcising the business model ghost of media’s past

Print is dead. Television is dead. Terrestrial radio as we know it, is dead. What we are currently experiencing is the business model ghost…

Ex-Webby boss Tiffany Shlain on how the internet is revolutionising film

For more than 15 years the Webby Awards, known as “the Oscars of the Internet”, have rewarded innovation online. Famous for their five-word acceptance…

New Urban Tribes: It’s time to stop defining people by the gadgets they own

“Why am I still being defined by my fridge?” Dion Chang, a designer turned corporate analyst, asks the audience at the Flux Trends Review…

10 Must-Know Photography Tips for New Camera Owners

South Africa’s Cyber Shield Weakens: 70% of Firms Lack Basic Security Awareness

Your Couch is About to Become a Stadium: TCL’s QD-Mini LED Arrives in SA

AI in Recruitment: How Blue Pearl is Transforming Hiring for Modern Businesses

enza Secures $6.75M Seed Funding to Revolutionize African Payments

MGX’s $2 billion investment in Binance marks historic institutional backing

Acer Unleashes Beastly New Predator BiFrost and Nitro GPUs with AMD Radeon RX 9000 Series

Philips Evnia Drops Jaw-Dropping QD OLED Monitors: 240Hz, Ambiglow, and All the Good Stuff

Microsoft launches new Surface devices in new AI era

Also is Rivian’s e-bike and tiny EV future

Ranger 3.0 V6 Platinum double cab review

G63 AMG is a better build with Grabber AT3s