Advertising and Media

How brands connect with consumers in 2024, the game has changed

The game has changed and brands need to evolve or stay behind when it comes to connecting with the end consumer in an effort…

Winners Announced! Everlytic’s You Mailed It Email Marketing Awards 2024

Everlytic’s You Mailed It Email Marketing Awards 2024 results are in, and ShopriteX and Machine_ emerged victorious in the respective categories. As South Africa’s…

Woolworths celebrates youth month with R2 million investment

In a powerful move to support South Africa’s future, Woolworths has announced a R2 million investment in 15 young entrepreneurs through its Youth Makers…

Nedbank launches AI Equity Linked Note, what is it?

Nedbank has taken a leap towards harnessing the investment potential of artificial intelligence. What does this mean? It means Nedbank Private Wealth and Nedbank…

Everlytic frees up email marketing capacity for SA businesses

Everlytic’s Digital Services Team takes the workload off marketers by building and sending effective email campaigns for them. Digital Services Team lead, Noelene Miakista,…

South Africa’s silent crisis is beginning, the tertiary dropout rate

South Africa’s high tertiary dropout rate and the mismatch between student choices and career paths remain significant problems, despite years of awareness. This combination…

Entries Are Open: You Mailed It 2024 Email Marketing Awards!

Calling all marketers, do you think you send the best emails? Make it official by claiming victory at Everlytic’s You Mailed It Email Marketing…

Boost your email open rates with inspiration from these top 10+ Valentine’s Day subject lines

Catchy Valentine subject lines – and even a simple “Happy Valentine’s Day” – go a long way in enticing recipients to open marketing emails….

Grammarly CEO details real reasons for the 230 employee lay offs

Last week writing-based asssistant Grammarly confirmed it was restructuring and that means it will lay off approximately 230 members of their global team. This…

Two SA scientists bag awards at Taiwan International Science Fair

Two exceptional pupils who earned an opportunity to exhibit their scientific proficiency at the 2024 Taiwan International Science Fair following their convincing performance at…

Is this the reason you’re not hired? What accents say to perceptions

Reading an interesting newsletter which highlighted how different accents were perceived, we found that how you speak often leads to a subconscious judgment about…

Penquin Celebrates with Five Scopen’s 2023/24 Agency Scope Awards

Communication agency Penquin came out tops at the Scopen’s 2023/24 Agency Scope Awards, securing a tally of five accolades. These awards were presented in…

Alarming questions around pass rate for class of 2023

The matric pass rate for the class of 2023 is of concern and Dr Corrin Varady points out just how much of a negative…

Bolt puts a stop sign to offline trips, here’s why

E-hailing service Bolt has made a small change to their app by adding a new cancellation option in its app to discourage commuters from…

Topco and Coca-Cola join forces for sustainability conference

Topco Media has partnered with Coca-Cola South Africa to host the upcoming 2024 The Future of Sustainability Conference aimed at connecting ethical and green…

Spar Carols by Candlelight concert with Jacaranda FM shatters record

A total of R 500 000 was raised through digital donations and concert ticket proceeds, breaking a previous years record in collections for Jacaranda…

Hill and Knowlton SA appointed as PR agency partner for Netflix

Things change. Hill and Knowlton Strategies SA (H+K) has announced its partnership with Netflix as PR agency, to focus more on corporate communications. The…

Everlytic unlocks the secrets of best-performing education emails

Brand communication in the education sector is highly competitive, but Everlytic’s new marketing report shares strategies to ensure emails stand out. The report –…

Brand emotional connection, your brand should be doing this to win

The brand has left the conversation only to deliver exceptionally well, that’s the conversation in how branding and the connection to the end users…

Plan past low unemployment rate, and the entrepreneur way

The country’s unemployment rate saw a negative spike of 31.9% in the third quarter of 2023, which marked the first time the unemployment rate…

Black Friday traps revealed, here’s the network security solution

What started as a trend in several parts of the world has now evolved to become a consistent global phenomenon. Black Friday has not…

Finalists for the 20th annual Standard Bank Top Women Awards

In celebrating the 20th anniversary of the Standard Bank Top Women Awards in conjunction with Topco Media, the banking franchise unveils some exceptional finalists,…

Is Black Friday the silver bullet for both business and consumer?

Black Friday which was once associated with an American retail event has gained significant popularity in South Africa. The massive shopping gateway that occurs…

Productivity On A Large Screen

Everlytic Launches Cutting-Edge AI Studio with WhatsApp Chatbots for Smarter Communication

Everlytic’s new API Communicator feature enhances customer engagement across multiple channels

Savant Launches Savant Build Cohort 3 to Accelerate Deep-Tech Innovation in the Green Economy

Simplicity at scale: The role of leadership in agile transformation

Microsoft launches new Surface devices in new AI era

Honor Magic V3 launches, four things to know

Honor Magic V3, a Guinness world record attempt

GM switches-off Cruise control on $10bn robotaxi project

CHARGE taking EVs off-grid in the North West

eActros 300 and Zimi Charge creates EV win for Bakers