LG’s 100-Inch QNED evo AI TV Redefines Big-Screen Viewing in South Africa In a bold leap forward for home entertainment, LG Electronics South Africa…
How EWN used data journalism to give context to Soweto attacks
Xenophobic attacks broke out in Soweto last week spreading to other areas around Gauteng, KwaZulu-Natal and Khayelitsha in the Western Cape. News organisations were quick…
We probably won’t get a South African ‘Serial’ any time soon: here’s why
You may or may not have heard of Serial — a radio programme and podcast produced by WBEZ, an affiliate of National Public Radio…
How to use digital communities to target your buyer personas
One of my favorite things about content marketing is the prevalence and effectiveness of digital communities. They are a fantastic place to reach a…
Context is king in the next wave of digital marketing
I recently attended a discussion with some colleagues and key clients WPP STREAM Africa, around how to target digital marketing messages at an elite…
