Navigating the World of Sports Betting Outcomes For anyone new to sports betting, the excitement of a match can quickly turn into confusion once…
In online marketing? You need to form intimate relationships to really reap the rewards
The Wikipedia definition of intimacy starts as follows: “Intimacy generally refers to the feeling of being in a close personal association and belonging together….
Had a great year so far? Here’s how to stay ahead of the digital marketing game
If you’ve had a great year so far in terms of marketing online, well done! If your digital marketing campaign was successful the previous…
Beyond memes: BuzzFeed gets $50-million from Andresseen Horowitz
Venture capital firm Andresseen Horowitz has just announced a US$50-million investment in hugely popular media tech company BuzzFeed, tallying up its total valuation at…
I’m a Mac…and I’m a Surface? Microsoft’s new ad reignites an old debate
Cast your minds back a few years, to around 2006, and the start of Apple’s long-running “Get a Mac” campaign. The campaign, which starred…
