Tech giant TCL has just landed a major victory, securing a long-term global partnership with the International Olympic Committee (IOC) that extends all the…
Here’s why real brand innovation is about participation and storytelling
The world in which brands operate is changing rapidly. Consumers are more powerful than ever before, and also more deeply and personally engaged with…
Apple to pay millions for letting kids make in-app purchases without parental consent
In the coming months Apple will pay millions of dollars back to customers for letting their children make in-app purchases without parental consent. Under…
Ouchy, Yahoo! fired its COO for not delivering
There is trouble in paradise. Yahoo! COO Henrique De Castro has been asked to leave the company by CEO Marissa Mayer, who brought the…
Disruptions, doubts and hold-ups: state of the native advertising nation
Native advertising is the latest disrupter on the online advertising scene, and could translate into big bucks for companies and publishers alike. At first…
