With streaming platforms, next-gen gaming, and hybrid lifestyles reshaping how we consume entertainment, the humble TV is slowly being overtaken by a bigger player:…
Cultish isolation: the most harmful side-effect of all those Silicon Valley office perks?
San Francisco is rapidly polarizing against its tech workers as protests mount about shuttle bus use, and a huge rise in rents and evictions….
Act 3: In which Microsoft builds the consumer company its users deserve
Somewhere in a rainy Seattle, Microsoft insiders are pondering a long-overdue decision: who its new leader should be. As the company heads into its…
Video fast gaining ground as mobile adspend set to hit $41.9bn by 2017
Mobile may still be one of the poorer members of the digital advertising family (which is worth over US$100-billion), but it’s set to experience…
4 steps to uncovering the personas behind your brand
Do you know who your customers are? You probably know their age, gender, and location — you might even know their shopping habits or…
