WhatsApp is no longer just about messaging. With nearly three billion users worldwide, Meta is now layering artificial intelligence and monetisation tools into the…
The importance of familiarity and search engine marketing
Search Engine Marketing (SEM) is a mysterious mix of art and science, but for the purposes of this article, we can conceive of it…
Exploding 7 myths about venture capital
The venture capital investment industry is laden with myths and misconceptions, often causing entrepreneurs to lose faith in funding and enthusiasm for their business….
Don’t like Facebook? Build your own social network
Social networking has become a huge phenomenon, with a couple of big players dominating the market. Yet if one looks around the web you’ll…
When tweeting an opinion is a fireable offence, media loses
Last week CNN fired one of its senior editors, Octavia Nasr, after she paid her respects in a tweet following the death of a…
