advertising

Google Chrome will start blocking harmful ads globally from July

Google Chrome will block harmful ads worldwide from July 2019, following the new standards determined by the Coalition for Better Ads. “Today, the Coalition…

Hey C-Suite: use data-based marketing, just don’t be creepy

Today’s business landscape is challenging and complex. So with the promise that ‘data’ is the answer, and swayed by the promise of ROI that…

Dolce & Gabbana offends China, then claims its Instagram was hacked

Italian fashion brand Dolce & Gabbana is facing a huge PR dilemma after a tone-deaf advertisement was published to social media, mated to leaked…

Brand safety: it’s about more than fake news

All around the globe, brands have come under increasing scrutiny for (inadvertently) funding fake news. While it’s an issue that has deservedly received a…

Google Chrome 71 could ad block your entire website

Google has revealed a new plan further to protect Chrome users against abusive ad content. “Starting in December 2018, Chrome 71 will remove all…

Google recruits Will Smith to flaunt the Pixel 3’s selfie mode

Google hasn’t really done much to market its Pixel devices. But after the Pixel 3 launched earlier this month, the company’s seemingly all in….

Bad data is harming your email marketing efforts: here’s how to fix it

Anyone who’s spent any time around the marketing space knows how valuable data is. It’s no accident that the value of data is frequently…

Uber’s wildly odd ad will resonate with Capetonians stuck in traffic daily

Uber’s first advertisement highlighting the plight of commuters in southeast Asia may just trigger a nerve for those stuck in traffic in Cape Town…

Facebook evens the playing field by discontinuing ‘dark posts’

At the end of October, Facebook broke the news that it planned to introduce a new advertising feature that would lead to any paid…

Instagram ‘advertises’ itself on Facebook with rape threats

Instagram has come under fire for advertising itself on parent company Facebook’s platform with a screenshot of an email that read “I will rape…

Make your video campaigns pop with these Twitter-endorsed tricks

As Twitter evolves from a social network reliant on short sentences to one that privileges video, content has never been more important for individuals…

Those ‘fickle, unreliable, killer’ millennials are actually your customers

As businesses struggle with a number of challenges from a faltering economy to rising costs, analysts scan what’s happening in the market for reasons…

Personalised marketing: Minority Report might not be so farfetched after all

Steven Spielberg’s 2002 science-fiction film Minority Report imagines a world in 2054 where every aspect of life is monitored by personalised digital information, including shopping fueled…

Google will no longer scan your Gmail emails

Great news for those vested in Google products. The company has announced it will no longer be creepy and scan consumers’ Gmail email account…

Cape Town brands look to profit off hashtags #CapeStorm and #KnysnaFire

With every tragedy comes an outpouring of love and support from social media. Thoughts, prayers and tangible help are all offered to those in…

Uk’shona Kwelanga review: if only it weren’t an ad

With the rise of digital media comes a host of interesting ways for storytellers to express themselves. We’ve seen the likes of movies told…

McDonald’s ‘Dad’ ad trends on YouTube again after global backlash

When Pepsi suggested that its product could solve the world’s problems with the help of Kendall Jenner, you might’ve thought it would be the…

WordPress debuts new TV ads in limited trial run

Content publishing platform WordPress has this week debuted its first television advertisements. This is the first push in the company’s larger marketing budget for…

Facebook knows when teens are vulnerable, then targets them with ads

“Don’t be evil” is a common phrase uttered by Google executives, but we can’t help but think Facebook should perhaps adopt it too. A…

Google doesn’t want you using adblockers, so its building its own

Google’s wildly popular Chrome browser could soon feature its own adblocker, according to sources quoted by the WSJ. “People familiar with the company’s plans”…

Burger King’s ‘Connected Whopper’ ad is genius, but Google doesn’t agree

Burger King just couldn’t let Pepsi and United steal all the attention this week, could it? The fast food chain published an advertisement this…

YouTube creators need 10k channel views before earning ad revenue

Over the past year, YouTube has been struggling to maintain an amicable relationship with its content creators — and it’s working hard to change…

Weekly Round Up Podcast #102: Pepsi’s controversial ad, LG G6 & more

Welcome to Weekly Roundup, our podcast discussing the latest tech trends, innovation and news from the last few days. This week, Hadlee Simons hosts…

Partnerships in the Spotlight as Everlytic Celebrates 15 Years

Opera Mini Helps South Africans Stay on Top of Every Game

High End Devices Unlock Superior Mobile Experiences in South Africa

Innovate47 Launches Global Food & Agri Accelerator to Back Climate-Smart Startups

Simbi Wabote’s 10-Year Roadmap: How Nigeria Achieved 54% Local Content Growth

Records Tumble In Best Year Yet For South Africa’s Hedge Fund Industry

Acer Unleashes Beastly New Predator BiFrost and Nitro GPUs with AMD Radeon RX 9000 Series

Philips Evnia Drops Jaw-Dropping QD OLED Monitors: 240Hz, Ambiglow, and All the Good Stuff

Omoda C5 X review

TDK enhances IMUs for extreme temps

Data centres and defence are reviving diesel