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All posts tagged "Facebook"

  • Facebook launches Internet.org in Malawi

    The Internet.org project by Facebook is now available in Malawi through the TNM and Airtel Malawi. The project is an initiative by Facebook to bring together technology leaders, non-profits and local communities  with the goal of connecting the two thirds of the world that don't have internet access. Only one out of every three people can access the web, Internet.org says, and this is its plan change this. “Giving people free access is the right thing to do. We will keep connecting more people and more countries, and we won’t stop until every person in the world can connect to the Internet,”...

  • Would you date a social media platform? [video]

    Dating a social media site isn't really a farfetched idea, is it? Considering the amount of time people spend on social media sites, dating one would make sense, at least in terms of commitment. With that said, what would happen if you went on a date with a social media platform? Well, according to YouTuber Emma Blackery, the platforms wouldn't be too different from the descriptions we'd give people who use them. Blackery's sketch imagines dating personifications of social media sites, and their subsequent personalities. The video, edited in a quick montage format, portrays the likes of Twitter, Instagram, Facebook, Google+ and...

  • Facebook is now a publisher, launches Instant Articles

    It's official, Facebook is now a publisher. Instant Articles, a new product for publishers to create fast, interactive articles on Facebook, officially launched yesterday. It has been in discussion and planning since a few months ago. For now, Facebook is working with nine launch partners for Instant Articles: The New York Times, National Geographic, BuzzFeed, NBC, The Atlantic, The Guardian, BBC News, Spiegel and Bild. “Fundamentally, this is a tool that enables publishers to provide a better experience for their readers on Facebook” said Chris Cox, Facebook Chief Product Officer. There's no doubt that people share plenty of articles on Facebook....

  • Facebook introduces three new native ad tools on its native ads format

    Facebook has announced a slew of improvements to its Native ad products, which form a crucial part of its Audience Network. “Today, more than half of developer revenue from Audience Network comes from native formats, and publishers are seeing 7x higher CPMs for native ads when compared to standard banners,” the company said. Audience Network by Facebook was launched a year ago, on 30 April 2014, and its function is to improve the relevance of adverts inside mobile apps by extending the reach of existing Facebook campaigns beyond Facebook and helping developers and publishers monetize their apps. Facebook says...

  • Instagram launches official community called @Music

    Instagram has launched a new official community called @music. The community is aimed at music lovers, dedicated to exploring music around the globe, from both the musicians and the listeners. The tech company says that the community is a place where people across the musical spectrum come to share stories, reveal their creativity and connect directly with fans. The service appears to be a pseudo-publishing platform more than anything else. Instagram is a publisher of narratives in photos and videos but with the new community layout it wishes to transcend this and embrace text. There has already been such moves...

  • Facebook drives video ad strategy by targeting desktop users with games

    As you might know, video on Facebook is massive. With over four billion native videos on the platform every day, the company says that people are uploading, sharing and discovering videos on Facebook more than ever. To boost this number even further and show how effective video advertising can be, Facebook has announced that it will soon be rolling out video ads for desktop. It will do so by focusing on game developers first. About 445-million people who play Facebook-connected games across desktop and mobile every month. For users, this means that video ads of games like Farm Heroes and...

  • Facebook’s Hello app is caller ID on steroids

    Facebook has released a new app that shows users more information about the person calling them. The Hello app -- built by the same team that built Messenger -- connects with Facebook so you can see who is calling, block unwanted calls and search for people and places. The app rolls out today on Android and it is up for public testing in the US, Brazil, and Nigeria. This type of app is nothing new. We've seen this technology from TrueCaller in the past, and Hello resembles TrueCaller in some aspects, but this is Facebook and it has the potential...

  • Facebook’s Internet.org is coming to Nigeria #MWA2015

    Facebook on Wednesday announced plans to launch Internet.org app next month in Nigeria. The Internet.org app encourages telecoms to provide free and affordable access to certain web services like Facebook and Wikipedia. Announcing the plan for Nigeria, head of public policy for Facebook Africa Ebele Okobi, told participants at the Mobile West Africa 2015 conference, that the imminent launch in Nigeria follows similar ones in other African countries including Ghana, Zambia, Tanzania and Kenya. Speaking to Memeburn on the sidelines of the conference, she added that the app could be launched on more than one telecoms network in Nigeria, making the...

  • Weekly Round Up #20: Facebook Messenger, Opel hipster cars, Huawei mystery, and Samsung S6 price

    Welcome to Weekly Roundup, our podcast discussing the tech trends, innovation and news from the last few days. This week on BurnCast, Stuart Thomas, Jacques Coetzee, Lethabo Mokgatle and Andy Walker speak about Facebook Messenger’s arrival the web, Huawei's hint that it will launch a device that captures the wonder of the sun, Jottr's promise to tailor content according to one's reading patterns, Opel launching cars for hipsters, and the fact that the Samsung S6 and S6 edge will cost you an arm and a leg. Facebook has been making changes to Messenger, making it in the process one platform...

  • Facebook’s Messenger comes to the web

    Facebook is developing ways to endear Messenger to its users. Its entry was somewhat forceful, and it received, deservedly so, cold shoulders from most users but over time Messenger has begun to grow inside us all. And now, it is accessible on the web browser too. Today Facebook launched Messenger as a dedicated web interface. The Messenger site can be accessed by logging in with Facebook details. The site has a white interface with a list of chat contacts on the left, and a clean white chat window in the middle and on the right, details of the person...

  • 2015 African Blogger Awards deadline extended

    The 2015 African Blogger Awards is extending its deadline and will now accept entries until 16 April 2015. The competition is aimed at African YouTubers, Instagrammers, Twitter and Facebook influencers. The awards aim to expose “truly exceptional African content creators and their unique story-telling approaches”. “Our aim is to broaden the industry for bloggers in Africa and allow brands to see the value in blogging as a marketing platform,” the organisers say. The top five categories in these awards are for Africa’s Top Instagrammer, Top Twitter Profile, Top YouTuber, Top Blogger and Best Facebook Page will be awarded to entrants...

  • Facebook’s Scrapbook gives parents a new way to archive their kid’s photos

    Facebook is rolling out a new feature. The feature, Scrapbook, gives parents a simple and more organise way of uploading photos of their children, allowing an easy way for them to chronicle their lives. The feature also makes use of Facebook’s options. Parents can have their Scrapbook’s as private albums, or share them with family and other Facebook friends. The reason to have this feature available, Facebook says, is to give parents who are already sharing and tagging photos of their children a better experience. The new feature allows parents to collect the photos into one place and make...

  • Facebook’s solar-powered internet drones are finally hitting the skies this year

    No, it's not a summer blockbuster in the works. Facebook is really going to start testing drones to beam internet access to people within the next few months. As reported by The Wall Street Journal, the drone is called Aquila and will start doing its rounds when summer hits the States this year. Announced almost exactly one year ago, the ambitious stunt is part of Facebook's Internet.org initiative which seeks to give between 1.1 billion and 2.8 billion unconnected people access to the web. "Depending on how this test flight goes, we’ll see what happens," Facebook's vice president of engineering Jay Parikh...

  • Facebook introduces Analytics For Apps for cross device mobile analytics

    With 1. 39 billion users per month, Facebook is officially the most populous nation on earth. In the spirit of a country, as we already think of it as so, the company is building resources to meet the demands of its growing population. Much like a city does to address urbanisation, Facebook is bolstering every aspect of itself. Amongst the list of announcements Facebook has made at F8, is Analytics for Apps, a new tool for marketers that makes it possible for them to track people who are access their apps and website across multiple devices. The service is available...

  • Facebook launches ‘On this day’ feature to show users posts from the past

    Scrolling down Facebook to find an old post, photo, or shared article can be a nightmare. Even though you can navigate the archive in months and years, things can still get lost in the stream. That is now a thing of the past thanks to Facebook's introduction of a new feature called On This Day. According to the social giant, On This Day is a “new way to look back at things you have shared and posts you’ve been tagged in on Facebook.” On This Day shows users content from this date in the past. Users might, says Facebook, see...