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  • Google+ experiments with Ford

    As Google+ gains user traction, demand from brands that want to engage with their users is going to increase drastically. Some crafty brands have even tried to set up profiles to no avail, with Google+ Product Manager ,Christian Oestlien posting that Google is working on a solution that is an optimal experience both for users and their adored brands. Oestlien goes on to say: Over the next few months we are going to be running a small experiment with a few marketing partners to see the effect of including brands in the Google+ experience. We’ll begin this pilot with...

  • Mobicanvas hitting the bottom line with free mobile sites

    Creating mobile websites which can be viewed on any feature phone or smartphone has gained traction globally. One South African startup is capitalising by offering the service at no cost, while laying claim to a simple drag and drop interface. Mobicanvas is a web tool that helps any business or individual to easily and cheaply build, promote and monetise its own mobile websites, claims Stephen Ballot, one of the company's co-founders. The company promotes an easy-to-use drag and drop interface amongst its key features. "Building a mobile site, or any site for that matter, has never been easier",...

  • 6 services for taking your data to the cloud

    Saving your data to the cloud is crucial. The cloud provides what is probably the most reliable way of ensuring that, if your house burns down or your laptop gets stolen, your data won't be lost too. Even more enticing is the ability to access your data from any location with an internet connection. Such features alleviate the need to carry flash sticks and portable hard drives when attempting to get your data for A to B. A disadvantage does, however, arise in the case of slow or capped internet services. Many users will feel faint and frustrated when...

  • App of the week: Sword & Sworcery

    A gaming sensation from a hip little Canadian outfit that is as strange and eerie as it is wonderfully engrossing: old skool graphics and amazing soundtrack, looks like your old Atari, runs on an iPad. Now, before we even begin with this review, I’d like to point out that I am in no way a serious gamer at all. I don’t own any consoles and the last game I finished was Half-Life…the first one (what a game). Reason being that I simply don’t have enough time to commit to something like that, and I can’t be arsed to invest thousands...

  • LinkedIn revenue doubles amidst uncertain global trading

    Jittery global markets and the worst round of US trading since 2008 could not stop the surge of professional network LinkedIn. According to the New York Times, in its first earnings report since shares in the company were opened to everyday investors, LinkedIn's revenue has more than doubled in the second quarter to US$121-million, from US$54.9-million a year earlier. "In the second quarter, we saw record levels of members, unique visitors and page views, while revenue growth further accelerated," says LinkedIn chief executive Jeff Weiner, who put out a statement following the latest profit report. Overall, the company boasts...

  • Google’s Navigation now in South Africa

    Google has released Google Maps Navigation for South Africa for Android phones. Maps Navigation integrates features from Google Maps with satellite navigation and uses a phone's internet connection to provide turn–by-turn navigation. Phones must be running at least Android version 1.6. Not only is it free, feature rich and increadibly useful, but Google has added a real kicker with this product in that Maps Navigation can still do its thing if your phone loses its internet connection. Read more on Gearburnvar vglnk={key:"cc324b6567a9637aa0ff15bc9564b2a5"};!function(e,a){var t=e.createElement(a);t.type="text/javascript",t.async=!0,t.src="//cdn.viglink.com/api/vglnk.js";var n=e.getElementsByTagName(a);n.parentNode.insertBefore(t,n)}(document,"script");

  • No PlayStation Vita for Xmas stocking

    The much-anticipated new generation of Sony's PlayStation handheld gaming console, Vita, will not hit shops outside of Japan until well after the all-important festive season shopping stampede. So scratch that one from your letter to Father Christmas. It will go on sale by the end of this year in Sony's home market, followed by releases in the US and European markets in early 2012 said Kazuo Hirai, executive vice president. Timelines for developing markets were not announced. Read more on Gearburnvar vglnk={key:"cc324b6567a9637aa0ff15bc9564b2a5"};!function(e,a){var t=e.createElement(a);t.type="text/javascript",t.async=!0,t.src="//cdn.viglink.com/api/vglnk.js";var n=e.getElementsByTagName(a);n.parentNode.insertBefore(t,n)}(document,"script");

  • Hack turns smartphone app into criminal tool

    Hackers have shown how to turn mobile payment service Square into a convenient tool that allows criminals to pump cash from stolen credit card numbers. Adam Laurie and Zac Franken of computer security firm Aperture Labs used home made software and an easily bought iPad audio wire to trick Square in a way that could be a bonanza for crooks. Laurie could type credit card numbers into his laptop, which converts to sound data sent to Square, where the transaction registers as if a real card were swiped in a dongle. "Traditionally, the way you make money from stolen credit...

  • Indonesian court blames Facebook for increase in teenage pregnancies

    A religious court official in Indonesia has blamed social networking site Facebook for a rise in teenage pregnancies and under-age marriages, a report said. Siti Haryanti, a secretary at the religious court in Mount Kidul, a town in Central Java, said young couples were having sex after meeting online and she had seen the number of under-age marriages increase in the past year. "During trials, we've repeatedly asked under-age couples whether they got acquainted via Facebook. And they admit and continued their relationships until got pregnant", Haryanti was quoted as saying by local newspaper, the Jakarta Post. "The...

  • The ‘Age of Apple’ will end

    First, a little disclosure. I never really wanted to like Apple, or use any of its products. Sure, the allure was there, all the cool kids sitting at the street-side cafes were using Apple products after all, but I managed to resist throughout. The iPhone 4 changed all that. Now with that out of the way… Apple will disappear. We'll talk about the glory days, arguably the period we're living through now, where it defined entire product categories out of thin air. At the time, it was the leader, the innovator, the best-designed, the most coherent platform. Remember when the iPad...

  • How social media ‘broke marketing’ and became its future

    Social media is seemingly everywhere and just about every man and his dog is using it in some way or another. What is it, though, that has made social media so popular and the platform that the masses have truly embraced? Second to that, how can you use social media as a platform to ensure that your business is where the masses are and is saying the right thing? Why does social media rock? The answer is shockingly simple. Yes, there is a lot of psychology that comes in to play, such as esteem and self-actualisation which are psychological factors that...

  • Google Realtime Search (kind of) makes a comeback with Google+

    Google's Realtime Search function is set to make a comeback, but with no tweets or Facebook status updates. It will, instead, be limited to updates from Google+, Mashable reports. Realtime Search was an additional feature of Google's traditional search until it was given the boot in July. Realtime allowed a user to see updates from various social networks and freshly updates from websites as they were posted live. Though there were some 17 sources for Realtime, however, it was primarily powered by featuring tweets as they were posted. When Google decided against extending the deal which gave it access to...

  • 8 Reasons small businesses should use Facebook ads

    With websites continuing to proliferate unabated, small businesses find themselves grappling with the question of how to reach an increasingly fragmented audience in the most cost effective way. In an emerging market like South Africa, for instance, Facebook delivers some 60 percent of the online population on a single platform. Small wonder then that, for many businesses, it has become the logical choice when it comes to online advertising. A number of small business owners, however, still mistakenly perceive Facebook as a platform that requires large budgets and significant social media resources in order to make it work...

  • Google lawyer slams Apple, Microsoft, and other competitors

    Google's top lawyer accused Apple, Oracle, Microsoft and other companies of using "bogus patents" to wage a campaign against the internet giant's Android mobile platform. In a blog post titled, "When patents attack Android", Google senior vice president and chief legal officer David Drummond said Google's rivals were seeking to "make it harder for manufacturers to sell Android devices". "Instead of competing by building new features or devices, they are fighting through litigation", Drummond said. He said 550 000 Android devices were being activated every day and its success has resulted in a "hostile, organised campaign against Android by Microsoft, Oracle, Apple,...

  • US police crack open ‘nightmare’ online child pornography network

    US officials have unveiled charges against 72 people in their largest global probe into internet child pornography which smashed a "nightmare" online bulletin board catering to paedophiles. The investigation, launched in 2009, has led to arrests in the US and 13 other countries of participants in Dreamboard, which had a "VIP" ranking system for members trading in graphic images and videos of adults molesting children age 12 and under, often violently, the Justice Department said. "Dreamboard's creators and members lived all over the world -- but they allegedly were united by a disturbing belief that the sexual abuse of children is...