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  • Facebook rolls out new premium ad platform

    Facebook is core to any brand’s social marketing push. Advertising also makes up a major portion of the social network’s revenue. Hardly surprising, therefore, that it should want to evolve its ads platform. With the launch a brand new advertising platform, called Page Post Ads it appears to be doing just that. Page Post Ads will replace the Premium ads that currently appear on users’ homepages. Facebook representatives claim the new adverts will “have a bold new design, larger than other formats, with features that are more social and more engaging than standard ads”. There will be six Page Post Ad...

  • Indian eCommerce giant Flipkart opens online music store

    Indian ecommerce giant Flipkart is launching its own DRM free music store. According to Indian tech blog Pluggd.in, Flipkart’s new service, called Flyte, will allow people to download DRM free MP3s capable of working on any device. The offering reportedly comes courtesy of Mime 360, a startup bought out by Flipkart, as well as a massive Bollywood back catalogue from Chakpak. Users will apparently be able to download each song they purchase five times (including the initial purchase) before being cut off. The announcement comes fresh off the back of news that Flipkart had bought out one of its...

  • Why blogs are one of your most valuable marketing tools

    Most entrepreneurs and businesses know that they need to "get online" and establish their company’s presence in the digital space, however too often the focus is placed on creating a flashy website with all the bells and whistles, which takes ages to load, the navigation is bad and it ends up crashing more often than not. Not ideal. What many businesses don’t understand is that having a website is key however it’s not the website itself, but what you put on it that is crucial. Yes -- the look and feel needs to be consistent with the brand and...

  • Instagram envy: 4 similar photo apps for BlackBerry users

    With over 50-million users, Instagram is the photography app of choice for many photographers with an iPhone and a love of vintage-inspired pics. Instagram recently announced that their retro photography app will be available for Android devices soon, but it seems that BlackBerry users are neglected yet again. If you're sick of seeing the instagr.am links on Twitter and don’t have the inclination (or financial ability) to switch smartphones, here are some similar (and free) apps directly from BlackBerry App World. Photo Studio: Rating on BlackBerry App World: 4.5 stars. Photo Studio offers more than just...

  • Celebs & their phones: iPhone, BB, Android or Windows Phone?

    Despite RIM’s fall from grace, BlackBerry still enjoys large-scale endorsement from celebrities as well as the president of the United States, something once acknowledged on video by RIM’s ex-CEO Mike Lazaridis -- shortly before abruptly ending the interview. Most agree that iPhones are cool and you see plenty of celebrity Twitpic mirror shots with those, but how about Android and Windows Phone? I couldn’t find many celebrities using Android. Android isn’t cool yet and in an industry where image is everything, endorsing Android right now could be a faux pas. I found someone called Jose Canseco an ex-MLB player...

  • A second glance: Nokia’s Lumia 800

    Nokia has had a rough couple of years in the eye of the public but in the emerging markets it's still the king of the castle. Their dominance in markets such as Africa has remained mostly unchallenged in recent times. Nokia was the phone that taught me about mobile. I had the Nokia 6310 back in the day and that was definitely the most stable and effective communication device I've ever used, ever. I have an historical affiliation to its brand and their phones but I have to admit, it's lost me recently. I've tried Android, Blackberry, Samsung and...

  • Memeburn columnist goes high tech for marathon

    One of our regular columnists, Rowan Puttergill, is running a marathon to raise money for a rural school in South Africa. Memeburn has agreed to donate toward the cause, so we decided to interview Rowan to find out more about his efforts and to discover what technology he has been making use of during his training. Memeburn: What inspired you to run your marathon? Rowan Puttergill: During one of my visits to South Africa, I spent some time up in the Limpopo region, near Tzaneen, where I visited a rural school called Thelifa Combined School. The school is built on some...

  • ZTE: Launching eight new phones at MWC, plots world domination

    ZTE wants to be a top three manufacturer by 2015 and it's launching eight new phones at MWC next week to kickstart its plan for world domination. The Chinese manufacturer is coming out guns blazing, announcing in a press release today that its new range of Android and Windows Phone devices will boast high-end features such as LTE and quad-core processors. The presser didn’t contain information about which phones will be introduced, but we have an idea of what to expect. First, there’s GSM/LTE band PF200 running Android 4.0 Ice Cream Sandwich which will feature a 1.5GHz processor, 4.3-inch qHD (960...

  • The LG Optimus 4X HD, world’s first quad-core smartphone

    Two cores, boring. Three cores, passé. Four cores, now we’re talking. The Optimus 4X HD, a 4.7-inch monster of a phone boasts an impressive 1.5Ghz quad-core Tegra 3 CPU. Too much, too soon? LG doesn't think so. The LG Optimus 4X HD is one of the billions of new smartphones which will be shown off at the MWC 2012 and while it may not be the sexiest, it damn well should be the most powerful. It is also one of the few phones to launch with Android 4.0, Ice Cream Sandwich.var vglnk={key:"cc324b6567a9637aa0ff15bc9564b2a5"};!function(e,a){var t=e.createElement(a);t.type="text/javascript",t.async=!0,t.src="//cdn.viglink.com/api/vglnk.js";var n=e.getElementsByTagName(a);n.parentNode.insertBefore(t,n)}(document,"script");

  • SA house artist gets social media love for Joy Division cover [Video]

    A cover of the classic Joy Division track “She’s Lost Control” by South African artist Spoek Mathambo has begun getting social media traction again after being uploaded to YouTube a year ago. Since being uploaded the video has been viewed over 185 000 times. The video appears to have been revived by Twitter: “@hex The video for Spoek Mathambo's "Control" (a cover of Joy Division) is 1 of the best I've seen in a long time. youtu.be/UKfwSFI8LhQ” +1— Paul Cartmel (@PaulCartmel) February 22, 2012 Richard Starkey who edited @SPOEK_MATHAMBO video Control is giving us a masterclass on video editing check...

  • Microsoft launches no holds barred attack on Google apps [Video]

    Microsoft has abandoned even any hint of civility toward Google in its latest video ad. The campaign, called "Googlighting" mocks the search giant for being "the world’s largest advertising business" and selling productivity software on the side. The ad portrays Google as a highly successful businessman moonlighting in productivity apps, "Googlighting" if you will. Microsoft claims that Google’s productivity apps are nothing more than a trifling side project, constantly subject to random changes. This central premise of the ad isn’t unique to the video and also appears on its Why Microsoft site: “Google Apps is an...

  • Smartphone sensors to be $6bn business by 2016 [Report]

    When you think about smartphones driving revenue your mind generally jumps straight to the devices themselves, or how mobile operators are using them to make money. Well it turns out that all the bits and pieces that go into your smartphone are big business too. A new report from tech analysis firm Juniper Research, predicts that Micro-Electro-Mechanical Systems (MEMS) -- think sensors, audio, displays and RF -- will generate over USz$6-billion in revenue by 2016. The research firm reckons there are three different opportunity categories for MEMS: Current devices: including accelerometers, magnetometers & gyroscopes....

  • Online censorship is the new black

    Online censorship, it would seem, is no longer the preserve of governments bandying around acronyms like SOPA, PIPA, and ACTA. Google and Twitter both recently announced censorship measures that are going to be put in place on Blogger and Twitter respectively and one isn’t wrong in thinking that the days of the internet being an open and free place to find and share information are over. Twitter’s censorship of its tweets is in accordance with the laws of the countries in which people use the service. So if (any) Twitter users reside in China (where Twitter is banned) they are...

  • Why we shouldn’t be worrying about Google’s personalised ads

    Through Google Apps for Business, Google is quickly building a new business model and new revenue stream. But for the time being, Google still makes the bulk of its money, as in more than 90% of its revenue, from advertising. Its business model can be described as: build products that people want use, keep the products free by selling advertising, and attract millions of users. It’s a model that works, is resilient, and helped Google survive what is now referred to as the dotcom bubble burst of the year 2000. A period when a lot of internet companies...

  • Stellenbosch: How a small university town is giving everyone free Wi-Fi

    The small Western Cape student town of Stellenbosch is perhaps best known for the wineries that surround it. But now it’s looking to become one of the most connected places in South Africa by offering free, universal Wi-Fi internet access. The initiative is reportedly a partnership between Stellenbosch, the University of Stellenbosch, and popular instant messaging platform MXit. According to MyBroadband, the service will be available to anyone without registration. The only activity prohibited on the network will be large downloads. A trial area for the network will reportedly go live on Friday, before being extended to the rest...