Huawei successfully launched its All-Optical Intelligent home showcase on the sidelines of the Africa Tech Festival in Cape Town. Powered by Huawei’s latest Fiber…
Real success in social media comes when brands must look at things from the customer’s perspective
Over the past decade, the consumer landscape has shifted as customers have become more empowered to find and share information about the brands they…
Impact 2015: why ambiguity may be your brand’s best friend
The first session of Impact 2015 (the MRS annual conference for insights and data bods) got off to an interesting start by Unilever CEO…
Having data is great, but you have to know to use it
Against the backdrop of a tight economy and shrinking budgets, the most successful agencies and marketers will be those who know how to use…
New Sapa twist: news sites to haemorrhage content, lose readers?
When the South African Press Agency (Sapa) closes its doors on 31 March, news sites across the country could face a massive content crisis….