Advertising and Media

Unleash the power of retargeting to drive better ROI from digital advertising

Today’s customer flits from device to device during any given day – perhaps browsing the Web on a smartphone while waiting in a queue,…

Valuable content: how it can be used to unlock customer equity

Since when did advertising ever retain customers? The age of intrusion has conditioned marketers into believing that bombarding consumers with annoying, pushy and often…

Why you should consider replacing airtime giveaways with sponsored call marketing

Many brands are finding that instant airtime giveaways are a fantastic marketing product to drive engagement with consumers. It’s an instant reward that the…

What does Apple News mean for SA publishers?

Apple introduced its latest app, Apple News on Monday 8 June 2015, in California, however it will officially launch with iOS 9 later this…

Augmented Reality: a marketing primer

“When you think of any aspect of life or work, augmented reality is completely going to change how we do it.” – Ori Inbar…

Acing SEO on foreign soil: here’s what you need to know

Any consumer business competing on the web must be optimised for search, using tactics such as search engine optimisation (SEO) of its visible content…

11 of the most viral hoaxes in internet history

The internet is good for a lot of things. Perhaps most importantly though, it has fundamentally changed the way we access information. Nowhere has…

Broken little things: why creative and business minds need unification more than ever

Adding to industry predictions for 2014, I feel the need to share something that has been on my mind for quite a while now….

Towards a properly measurable industry: the state of digital [IAB]

The DMMA, a voluntary non-profit body which represents the interests of the South African digital industry recently rebranded as the Interactive Advertising Bureau (IAB)…

Naspers company attacks Google over international tax practices

Google is once again under fire for its international tax practices. This time though, the flak isn’t coming from an international government, but South…

After years in the wilderness, the marketing director is back [IAB]

The DMMA, a voluntary non-profit body which represents the interests of the South African digital industry recently rebranded as the Interactive Advertising Bureau (IAB)…

Can killing the clickthrough put digital advertising where it needs to be? [IAB]

The DMMA, a voluntary non-profit body which represents the interests of the South African digital industry recently rebranded as the Interactive Advertising Bureau (IAB)…

Looking back, looking forward: how Google’s 2013 search changes are impacting 2014

While Google’s search changes didn’t grab as many headlines in 2013 as they did in previous years. Its various updates are however having some…

6 great examples of native advertising and what you can learn from them

People hear a radio commercial — they change the station. They see a commercial — they fast-forward their DVR. They see a social media…

Should Flipboard really be afraid of Facebook Paper?

From the moment word got out that Facebook was working on a newsreader app, people have been comparing it to Flipboard. It makes sense…

5 examples of unbranded videos that your brand could seriously learn from

Video content is hard to do and even harder to do well. Here are five examples (okay, four but we couldn’t leave out ‘Comedians…

What Clients Really Need To Know About SEO In 2026

How GPT 5.2 Will Supercharge South Africa’s Side Hustles and Job Performance in 2026

Why digital entertainment platforms are evolving faster than ever

Innovate47 Launches Global Food & Agri Accelerator to Back Climate-Smart Startups

Simbi Wabote’s 10-Year Roadmap: How Nigeria Achieved 54% Local Content Growth

Records Tumble In Best Year Yet For South Africa’s Hedge Fund Industry

HONOR’s customer first strategy is reshaping South Africa’s smartphone market

GTA 6 Is Officially Coming in 2026: The New Date, the Delays and the South African Reality Check

The Gaming Gear South Africans Are Actually Buying This December

Omoda C5 X review

TDK enhances IMUs for extreme temps

Data centres and defence are reviving diesel

Advertising and Media

Unleash the power of retargeting to drive better ROI from digital advertising

Valuable content: how it can be used to unlock customer equity

Why you should consider replacing airtime giveaways with sponsored call marketing

What does Apple News mean for SA publishers?

Augmented Reality: a marketing primer

Acing SEO on foreign soil: here’s what you need to know

11 of the most viral hoaxes in internet history

Broken little things: why creative and business minds need unification more than ever

Towards a properly measurable industry: the state of digital [IAB]

Naspers company attacks Google over international tax practices

After years in the wilderness, the marketing director is back [IAB]

Can killing the clickthrough put digital advertising where it needs to be? [IAB]

Looking back, looking forward: how Google’s 2013 search changes are impacting 2014

6 great examples of native advertising and what you can learn from them

Should Flipboard really be afraid of Facebook Paper?

5 examples of unbranded videos that your brand could seriously learn from

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