In an era where smartphones are more than just communication tools, the need for devices that combine strength with smart technology has never been…
This South African Mustang ad doesn’t show the car, is brilliant
How do you shoot an ad for a new car without showing the car? That was the challenge faced by Johannesburg digital communications and…
4 of the cleverest motoring japes from April Fools’ 2015
It’s that time of the year again. That day when the results of frenzied head-scratching from brands around the world end up on the…
4 of the most completely bizarre car ads to flight in recent times
Selling cars is big business. And video advertisements have a major role to play, from exposing consumers to new products to generally just increasing…
Stuck in the past: car dealers aren’t putting nearly enough of their adspend online
The process of buying a car has changed drastically over the last few years – most significantly, self-educated customers have made a decision long…