Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
CNN launches iPhone news app for international audiences
Following the launch of CNN’s app for the iPhone and iPod Touch in the United States last year, the news giant has announced the availability…
Facebook celebrates half-a-billion with half-arsed campaign
Facebook has just announced the mind-boggling achievement of 500-million active monthly users, placing it way out in front of all its rivals. It’s not…
Oriella Survey: Journalists are working harder, better, faster, longer
The Oriella PR network, an alliance of 17 communications agencies in 20 countries around the world, has recently concluded its third annual survey of journalists….
Five ways to integrate social media into your overall marketing mix
Although social media can give you good returns for a fraction of the monetary cost of a traditional marketing campaign, you should still think…
