WhatsApp is no longer just about messaging. With nearly three billion users worldwide, Meta is now layering artificial intelligence and monetisation tools into the…
All hail the DMMA: SA’s new digital oversight body
South Africa’s digital industry is a thriving world of creativity, innovation, engineering, design and media, and its importance in the world of marketing and…
Newspaper paywalls are freemium business models
Newspaper paywalls have been criticised by many people in geek communities across the world and also by popular journalism bloggers such as Clay Shirky,…
Facebook goes for the LinkedIn crowd with new app, BranchOut
Facebook has clearly grown weary of losing business-oriented members to social networking rival LinkedIn, and have decided to do something about it. That paradigm…
A few tips on understanding the relevance of ad keywords
So you’ve spent a fortune on search engine marketing, but you’re not getting the results that you had hoped for. You think you’ve covered all…