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  • Is technology the answer to South Africa’s massive youth unemployment?

    It has been 40-years since 16 June 1976 when a group of brave youngsters in Soweto rose up against the tyranny of the Apartheid government to take back their future, and the future of the next generations. So the really hard question is: Was their struggle for nought? Of course not. The uprisings of 1976 ultimately led to the downfall of the apartheid regime but if we take honest stock of where we are now vs four decades ago, are the youth (specifically) any better off? I believe our current education system is South Africa’s new...

  • Illegally streaming sport? There’s a 50% chance of malware in ads

    A new study has found that as much as 50% of ads on free live-streaming websites lead to malware. Security researchers at Stony Brook University and KU Leuven-iMinds said that up until now, most of these services have only been analysed from a legal perspective. "In addition to exposing numerous copyright and trademark infringements, we found that clicking on video overlay ads leads users to malware-hosting webpages in 50% of the cases. Most of these pages are made to look like the actual free live-streaming websites," the researchers said in a press statement. These ads trick users into believing they need special software to watch the...

  • Is this a trend? Keyboard app Fleksy acquired by Pinterest

    In what could be a trend of companies buying keyboard apps, social network Pinterest has acquired Fleksy. The buyout was revealed by the Fleksy team in a blog post earlier this week, although financial details weren't disclosed. "Today we're announcing some big news at Fleksy. Our team is joining Pinterest!" the team announced. "As some of you may know, it’s a bit of nostalgic timing as this month marks four years since Fleksy first launched in the iOS store as a standalone app for our wonderful community of blind users – at a time when third party keyboards were not yet supported on the...

  • Employees share passwords: here’s what that means for your business

    Sometimes employees feel they need to supplement their income, and a surprising few will even go as far as sell company secrets to do so. One in five employees say they would sell a company password to a third party, according to a recent survey. It’s an alarming number for employers. Here is a look at the survey's findings, what they mean for businesses and what businesses can do to protect their privacy. Password management risks A recent survey commissioned by identity management company SailPoint and conducted by market research company VansonBourne found a number of startling tidbits that should get business...

  • Digital assistants, social & mobile: 7 new SEO strategies to look out for

    Is SEO dead? If you are an online marketer, you must have come across this question on a myriad of forums. In fact, a quick search on Google will give you over 44-million results. The argument -- by those who feel that SEO is not important -- revolves around the lack of clear-cut guidelines by search engines on their ranking algorithms. One thing to appreciate is, of course, the seismic changes in the rules for SEO. This doesn’t mean online marketers should sit back, but instead the task is now to learn these new rules and incorporate them in their...

  • Relevance, value, creative and the customer in digital marketing

    I love the industry I work in with a passion, but the truth is we know that the old game is over. Creativity is our heart and soul, but Don Draper is long dead and we know it. Recent growth has come through digital, although the role of the agency is not yet defined as the complexities of the medium continue to evolve at pace. A high profile Global CMO recently proclaimed that he doesn’t care about the complexities that agencies face they just need to fix it. I agree. But this is a wholly naïve demand to be shouting through...

  • Link, Ico & Ellie: 5 of the most incredible child characters in gaming

    I started this piece as a follow up to my previous character roundup (of female protagonists) thinking “how hard can this be?” This is primarily because it’s particularly difficult to write good, believable child characters. Too often they’re unnecessarily cutesy or by contrast they’re written as overtly “wise” in order to fulfil a certain role within the game — be it exposition or a relatable moral thermometer. Either way, finding a really well written character under the age of 18 isn’t as easy as I thought, and took a great deal more research and trawling through my library of games...

  • Digital entrepreneurs need to embrace data

    In the digital world, a new breed of entrepreneur has been created – one that is able to capitalise on an Always-On environment. This entrepreneur has grown up as part of the connected generation, and this is reflected in the way that their start-ups are born and operate. For them, using technology is not something that is forced but rather a component that is completely integrated in all aspects of their lives. It is therefore completely natural for their start-ups to be digital first. As such, access to data needs to happen around the clock. Data has become the bedrock on...

  • There’s money in smileys: emoji-based ad-targeting comes to Twitter

    For users, Twitter's just getting stranger and stranger. It's latest move however will probably be loved by advertisers. The company has announced that it will now allow advertisers to target advertising at individuals based on the emoji they've used. It's a move that follows its continued struggle for revenue, and also takes advantage of the sudden surge in emoji popularity on its platform. In its personal blog, Twitter suggests that over 110-billion emojis have been used on its network since 2014. In a recent post, Gartner suggests that marketers need to embrace the rise of emojis as a richer story-telling medium, and...

  • Facebook introduces SMS within Messenger on Android

    Facebook is again trying its hand at SMS. Its Messenger platform has introduced SMS support on Android devices. The feature is not available for Apple users because iOS doesn't support app permissions for accessing text messages/SMS, according to Facebook. This is not the first time that Messenger has experimented with SMS but the company claims it has become much easier to support text messages within Messenger on Android. Facebook says that the feature is an attempt to integrate friends sending GIFs on Messenger with parents only using SMS. The SMS feature will support standard text, images, videos, and audio. Facebook promises that it will...

  • Here are 10 things you should know about the new Zelda

    It feels like ages ago since we first saw that Legend of Zelda teaser, showing a glimpse of an open-world adventure. Now, E3 2016 has delivered a massive information blowout of Legend of Zelda: Breath of The Wild, set for release in 2017 on Wii U and NX.

  • Nintendo’s new Zelda game is called ‘Breath of the Wild’ [first look]

    Kicking off an E3 conference with the biggest game on the roster isn't something we see too often from companies, but that’s Nintendo for you. Today, at its live E3 Treehouse event, the company showcased the latest Legend Of Zelda adventure entitled Breath of the Wild.

  • WarCraft enters number one position for SA movie goers [2016/06/14]

    Over the past weekend (10 to 12 June), SA audiences clamoured to see the next video game to big screen adaptation, WarCraft. It just goes to show that the general public doesn't always listen to reviews. The top three spots this weekend were dominated by WarCraft, Now You See Me: The Second Act, and Angry Birds. Another newcomer this week is The Conjuring 2 sitting in fourth position. It looks like superhero movies are making way for newer titles. Captain America: Civil War is no longer in the top 10, with X-Men Apocalypse having slipped from first to fifth position. Alice Through the...

  • Want doggie cuddles? UberPaws is coming to Cape Town

    From ice cream and electric vehicles to shopping and more, Uber isn't shy about trying new things. Now, Cape Town dog lovers can rejoice because the UberPaws initiative is coming to the Mother City. "On Wednesday, 15 June, at the tap of a button, Uber will send out these cute fur balls and their raisers to the people of Cape Town for only R100 between 10.30am to 1.30pm," the smart cab service said in an emailed statement. All fees will go to the SA Guide-Dogs Association and a dog visit lasts for 15 minutes. Read more: Uber basks in phenomenal SA growth "From seven weeks...

  • Training teachers to use elearning material will improve basic education in South Africa

    When I talk to people about my company's approach to technology in education, I’m often asked: "Does e-learning do more harm than good?" ELearning holds enormous potential to catapult the education system in this country well into the twenty-first century. ELearning can revolutionise teaching and learning, and improve the overall quality and accessibility of the education system. But there currently exists a gap between what e-learning could do and the reality of what technology in education has achieved so far. Some of the projects that have made news in recent years have, unfortunately, not been the most thought through. Many have...