• BURN MEDIA
    • Motorburn
      Because cars are gadgets
    • Gearburn
      Incisive reviews for the gadget obsessed
    • Ventureburn
      Startup news for emerging markets
    • Jobsburn
      Digital industry jobs for the anti 9 to 5!
  • 6 Pinterest-inspired website designs

    Pinterest seems to be the latest social network to hit the big time, and its design has been heralded as an example of the layout which will grace many future web pages. Some designers cite a J-Query plug-in called Masonry as the source of the layout style which groups images together likes bricks in a wall and has been replicated on many websites. While you could argue the line between inspiration and duplication is barely noticeable in some of these examples, there are a few sites which put their own twist on the photo-heavy format. 1. Get Vega Get Vega uses a similar...

  • Facebook rolls out new brand pages, includes Timeline

    Timeline was big news when it landed on all our individual profiles, even if it took a long time to roll out to everyone. Thing is, brands with Facebook pages have been waiting even longer. Their wait ends today. Brands can upgrade their pages include Timeline immediately, although they do have the option to curate their timelines for 30 days before having to do so. The social network claims that the new Facebook Pages “help businesses, organisations and brands share their stories and connect with people." Among the first brands to receive Timeline were Coca Cola and Starbucks. TechCrunch’s...

  • Eric Schmidt offers his vision of the future

    Google's chairman Eric Schmidt took the stage at the Mobile World Congress in Barcelona to talk about the role of technology in the "world we live in today" and how it will shape the societies of the future. Schmidt, for example, noted that the number of people who use smartphones is still very small, but "think how amazing the web is today with just 2-billion people" and what will happen when another 5-billion get online. The future according to Eric Schmidt In Schmidt's vision, societies will be split into three strata in the future and will be divided by how they...

  • Fabrication and manufacturing: The future of African hardware innovation

    Across Africa there is a vibrant culture of people creating things. Hardware products. It’s rarely glamorous as our inventors and micro-entrepreneurs innovate on products due to necessity -- there simply aren’t enough jobs and they need to feed their families. Regardless of the reasons why they do it, what this has created is a culture of innovation. When you have a problem in Africa, there isn’t another option, you either improvise, adapt and overcome, or you die. You don’t give up, you figure out a way to make things work. This environment has bred a generation of problem solvers: people confront immense...

  • Email or automated software: Which is best for getting your business out there?

    For Joe Public, trying to determine the best service to successfully promote his small business, taking a highly detailed look at the different capabilities of specialised marketing software applications and choosing between them can be difficult. So what is he to do? There are two main roads to take: either one opts for email marketing software or marketing automation software, though many people mistakenly think that these terms are interchangeable or are just fancy ways of describing the same thing. As a result, business people incorrectly compare email service providers and desktop emailing software against automation based marketing services --...

  • What will a TED talk look like in 2023? [Video]

    “Ideas worth spreading”. That’s the motto of the TED conferences. But what kind of ideas will be worth spreading in 2023, for instance? Ridley Scott offers a hint of what might on offer in a promotional video for his new film Prometheus. The film is intended as a prequel to his 1979 hit Alien. The plot reportedly follows the crew of the spaceship Prometheus in the year 2085, as they explore an advanced alien civilisation in search of the origins of humanity. TED partnered with Scott for the promotional video, even providing a biography for Guy...

  • Twitter brings promoted tweets to mobile

    It seems that you can’t get away from advertising on Twitter -- even if you’re using its mobile app. Twitter announced yesterday that their promoted tweets will soon start appearing on their Android and Apple apps. Promoted trends and promoted tweets have appeared in search on the Twitter apps and mobile web for some time, and Twitter’s mobile site has included promoted accounts and promoted tweets in timeline for the last few months, but Android and iPhone users have had advertising-free timelines until now. Twitter says it will “only display promoted tweets in the timeline when they are relevant” and that...

  • Real-name rules may force Sina to change the way it makes money

    New government-enforced regulations may force Chinese internet giant Sina to change the way it makes money. According to the Wall Street Journal, the company is worried about an upcoming government edict that will force it to verify the identities of users on its immensely popular microblogging service Sina Weibo. The Journal reports that Sina posted a fourth quarter profit but that it had already noticed weaker advertising revenue in the current financial quarter. The government’s demand that Weibo accounts be verified is part of its attempt to regain control of the country’s immensely popular social networks. According to...

  • Social media is great for crisis management, just be careful

    We all know social media plays an important role in the way businesses communicate with each other and the general public. That's old hat by now. It could, however, also play an increasingly important role in the way businesses deal with a crisis. Tech research company Gartner reckons that by 2015, 75% of organisations with a roadmap for continuing operations under adverse conditions will include public social media services as part of their strategies for communicating in the midst of a crisis. There a number of benefits in including social media in your business' plan for dealing with a crisis....

  • Ford: Car and telecoms industries must cooperate to avoid ‘global gridlock’

    Bill Ford Jr., the executive chairman of the Ford Motor Company used his keynote address at the Mobile World Congress in Barcelona last night to lobby for a stronger cooperation between mobile tech companies and the auto industry to avoid "global gridlock." Given numerous predictions that we will see global car ownership go from about one-billion to four-billion by 2050, Ford believes that unless these cars get smarter and become an integrated part of a larger and Internet-connected transportation system, we will soon face massive problems. "Cars," Ford said," are a great untapped opportunity for mobile." Cities, he said, will...

  • New virtual prepaid card looks to bring online shopping to the masses

    There was a time when you needed a credit card to shop online. Then a few pioneers engaged in some technical wizardry and brought out products that allowed you do use your debit card. But what if you have neither? A solution that allows for people who don’t have either to shop online would be particularly useful in emerging market economies, where large numbers of people might not have credit cards. Triloq Payment Services claims to have developed precisely such a solution in the guise of a “simple, single-use virtual prepaid card system called 1-2-Pay-Online”. The product was...

  • Yahoo! joins the patent wars, sets its sights on Facebook

    Yahoo! claims that Facebook is infringing on between 10 and 20 of its patents -- and if the social networking site doesn’t pay licensing fees, it will pursue legal action. According to a report by the New York Times, Yahoo! accused Facebook of using its patented technology without paying license fees in areas such as advertising, messaging, social networking and personalised webpages. Some of the technology is reportedly used in Facebook’s news feed and privacy settings. “Yahoo has a responsibility to its shareholders, employees and other stakeholders to protect its intellectual property,” said a Yahoo! spokesman told the New York Times....

  • 5 Factors that could be very dangerous to a post-IPO Facebook

    As part of the preparations for its looming IPO, Facebook has to disclose in its SEC filing some risk factors which could materially and adversely affect the company. These kinds of disclosures make for interesting reading, especially so because the destinies of tech companies can turn on a dime and change rapidly from day to day -- just look at what happened to MySpace and Yahoo!. Let’s take a closer look at some of these issues that Facebook, itself, has brought up: 1. Revenue Facebook may lose advertisers or technology may enforce the blocking of ads and it doesn’t advertise...

  • Why the medical industry could do with a healthy dose of social media

    One area that we spend a lot of time talking and often complaining about is our health. So it’s surprising that the healthcare industry is lagging behind when it comes to social media as this is where the conversation today is happening. It’s believed that the healthcare industry is almost 10 years behind other industries that are actively engaging with consumers and taking part in conversations in the social media playground. It seems prevalent to say that “Apple each day keeps doctors away” as many doctor offices and hospitals have been overly cautious when approaching social media, where the...

  • Vodacom’s big bet on the app economy

    Apps are the future. We all know that. Some even believe a new “app economy” may replace the web itself. But what about the app stores, the places we go to buy the apps? The Android Market and Apple's App Store have hundreds of thousands of apps. Even smaller stores like Microsoft’s Windows Phone Marketplace and BlackBerry’s App World have tens of thousands of apps. Does the sheer scale of OS-specific app stores mean there’s no space for a different of store, one that serves a specific country or market? South African mobile giant Vodacom thinks not. It launched its...