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  • Coming soon: Memeburn’s 1-on-1 with WordPress founder Matt Mullenweg

    On Friday, Memeburn will publish an exclusive one-on-one interview with Matt Mullenweg, named as one of the 25 most influential people on the web as a result of his revolutionary open source web software, WordPress. If you've published a blog or a website, you probably know about WordPress. In fact it powers millions of blogs and commercial websites on the web today. It's estimated that WordPress is used by more than 14% of the one million biggest websites including The New York Times. It started off as blog software, but has evolved into a much more powerful, multi-purpose Content Management...

  • What should Google be doing in Africa?

    Google has done what few other tech companies have done on this continent. Having 54 countries to scale across isn’t easy. However, in a speech I gave to a delegation of around 30 Associate Product Managers who are exploring leadership positions within Google -- along with Marissa Mayer, Google's Vice-President of Location and Local Services -- I looked at what is Google doing well in Africa (that they should continue) and what the company should be doing better, differently or new in Africa. So far what they have done well and should continue with is as follows: They’ve invested in...

  • Counter-revolutionaries and bourgeois capital strikes back at hackers

    Italian police have detained 15 suspects they believe to be members of an international hackers cabal called "Anonymous" blamed for several major online attacks, says La Republica newspaper. At the same time, beleaguered Sony has got its PlayStation Network and Qriocity distribution network to its home turf in Japan back online after more than two months of hacks, patches, obloquy and taunting from hacker groups styling themselves as challengers to big corporate and big government power, or merely anarchist. The suspected Italian hackers, including five minors, were picked up by police, questioned and later released, while authorities also seized...

  • Netflix to expand to Latin America and Caribbean

    US video giant Netflix, which has more than 23 million subscribers in the United States and Canada, has announced plans to expand to Latin America and the Caribbean. The Los Gatos, California-based company said it would begin streaming television shows and movies over the Internet to 43 countries in Latin America and the Caribbean later this year. The announcement sent Netflix shares to a record high on Wall Street. Netflix shares gained 8.07 percent to close at US$289.63 after hitting an all-time high of US$291.23 during the day's trading. The gains made by Netflix reflect the growth which they’ve already experienced this...

  • Finding that mobile marketing ‘sweet spot’

    Mobile marketing is hot! After years of false dawns, brands and agencies are recognising the mobile channel as an essential element of the marketing mix. So what’s changed and why now? Often with mixed results, there have been a number of forays into the "mobisphere" by leading brands in recent years. Mobile marketing initiatives were (and often still are) driven by the capabilities (and limitations) of mobile technology. There is a growing realisation, however, that the ways in which people interact with technology are more significant than the technological capabilities. Essentially, the magic of mobile marketing lies in the momentum...

  • Google realtime given the boot following expiry of Twitter deal

    If you’ve gotten used to receiving real-time updates from the likes of Facebook, Twitter and Quora in your Google search results, you’re going to have to get used to things being the way they were before Google Realtime, at least for now. The service, which began running in December 2009 has been shut down, following the expiry of Google’s deal with Twitter. Search blog, Search Engine Land, was among the first to discover that the service had been shut down. None of this, however, explains why Google did not simply renew their arrangement with Twitter. It is interesting to...

  • Myspace is in a pretty bad space at the moment

    We know now that the Myspace empire has gone bad. It hasn’t busted, but it’s come damn close. And if history teaches us any lessons about empires, it is that they are neither immutable nor invulnerable. In figures alone, Myspace acutely instantiates this truth: in 2007, it was valued as high as US$12-billion; today, it’s just been sold to Specific Media for US$35-million. Ouch. Back in 2005, Rupert Murdoch’s News Corp acquired Myspace for US$580-million. At the time, Myspace’s ascent on the social media-sharing platform seemed unmatchable. Facebook was still in its infancy, and Twitter was just a bricolage...

  • Hands on with Google+

    My experience with Google+ began last Thursday evening when I took to Facebook and Twitter and posted the following: Google+ looks pretty cool. Keen to give it a try... #hinthint #searchingforinvites #rememberyourgoodfriendadam I was pretty shocked to find that, within a few minutes, I had gotten a reply from somebody who knew somebody…and by the time I woke up on Friday morning, I had a Google+ invite waiting for me in my inbox. For those of you who don’t know, Google+ is Google’s latest attempt at cracking social -- or rather, an attempt to get people to spend more time on Google...

  • 3 digital marketing strategies startups need to get right from the start

    Starting a new business is a bit like caring for your first born. Now while you don’t need to write a marketing strategy for your first born; you do need to ensure that you are giving your business the best chance of success. That is done by ensuring that you are placing it in front of people looking for your product. When you are devising your business strategy; planning the supply chain; product specifications; looking at costing models and ultimately picturing your retirement on a Caribbean beach; don’t forget your marketing strategy – specifically your internet marketing strategy. The reason...

  • Wikileaks issues ultimatum to financial giants Visa and Mastercard

    Fed up with being unable to receive funds via Visa and Mastercard, on Monday Wikileaks issued an ultimatum. According to the self described, "not-for-profit media organisation," should the two financial giants not lift their ban on donations to Wikileaks, they will be laying a complaint with The European Commission. The European Commission is the executive body of the European Union entrusted with proposing and enforcing European Union legislation. Svein Andri Sveinsson, the controversial site’s Iceland based lawyer is reported to have said that should the ban not be lifted by Thursday, Wikileaks would lay it’s complaint against the two companies....

  • Fox News Twitter feed reports that Obama is dead

    The US Secret Service said Monday it was investigating the apparent hacking of an official Twitter account operated by Fox News that posted a series of tweets claiming President Barack Obama had been assassinated. The Twitter feed for the television network's political news -- @FoxNewspolitics -- sent out a series of "malicious and false tweets," starting around 2:00 am, Fox News confirmed in a statement. The posts have since been taken down. According to the BBC, a group calling themselves "The Script Kiddies" claimed responsibility for the attack. This evidence is backed up by the fact that tweets from a user...

  • Google Engage to launch in SA

    Google has just announced the launch of Google Engage, a new partner programme to support South African web professionals who provide services to SMBs. The Google Engage programme offers the training and support that small businesses need to help their clients benefit from Google AdWords and other Google products. Advertising agencies, webmasters, search engine marketers, or anyone who provides web services to South African small and medium businesses can now apply to join the programme and receive support from Google. Engage members will receive free access to educational resources, online training material and promotional vouchers to help customers get started with...

  • Microsoft Bing to provide English results for Chinese search giant Baidu

    Chinese web giant Baidu said on Monday it had reached an agreement with American software giant Microsoft to provide English-language results generated by the US software giant's Bing search engine. Some English search requests from Baidu users will be automatically directed to Bing and its results will be displayed in pages in Baidu's search engine, the Chinese company said in a statement. "The cooperation between Baidu and Bing will bring into play technological advantages of both parties and jointly provide best search experience for users who need to search in English," Baidu senior executive Zhang Dongchen said. The move will also help...

  • Is internet censorship out of control?

    Internet censorship is rife and seems to be getting worse. This month, Reporters Without Borders ran an article about bloggers and human rights activists in Bahrain who have been given life-sentences for expressing their opinions online. This year alone, the site reports that 121 'netizens' have already been imprisoned around the world for reasons directly relating to their writing activities online. The countries where this is most prevalent are China, Vietnam and Arab countries including Iran, Syria, Bahrain and Saudi Arabia. As horrifying as it is, it would be wrong to say that the incredible sentences being imposed on bloggers...

  • Our future lies in the cloud

    It seems that every article you read about some new web development contains at least four references to cloud technology. Everyone is hopping on the bandwagon -- even Apple is following the herd with their move from MobileMe to iCloud. Clearly, cloud-based computing systems are here to stay. Just as the world moved from mainframe architecture to personal computing, it seems that this is the start of a shift towards offloading certain aspects of personal computing to the cloud. So what’s next? And since we’re obsessing over ridiculously overused buzzwords, what will become of this paradigm shift? Well, let’s start...