The Netflix matchup between Mike Tyson and Jake Paul has redefined what a modern boxing event can be, fusing old-school boxing prestige with digital-age…
How machine learning will revive radio in South Africa and beyond
Over the past decade, the dazzling rise of digitally-driven technologies has had a profound effect on almost every industry. Within the broad sphere of…
The future of marketing is data-driven, creative, and (most importantly) people-based
For most of its history, digital marketing has largely involved adapting traditional marketing methods to the digital space. Whether in the online, mobile, or…
This ‘Kitten Kollege’ YouTube series is the cutest thing you’ll watch today
Okay, so I’m a bit of a mad cat lady. If you ever wanted me to pay attention to something, bury that information in…
The omni-channel experience and its true definition
The omni-channel experience is a relatively new marketing term that quickly reached buzzword status. Already in that first sentence there are a number of…
