digital marketing

You Mailed It! Celebrating South Africa’s Slickest Email Campaigns of 2025

Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…

Enter Everlytic’s You Mailed It Email Marketing Awards today

Calling all marketers, are your emails the best in the business? Here’s your chance to prove it by claiming victory at Everlytic’s You Mailed…

Winners Announced! Everlytic’s You Mailed It Email Marketing Awards 2024

Everlytic’s You Mailed It Email Marketing Awards 2024 results are in, and ShopriteX and Machine_ emerged victorious in the respective categories. As South Africa’s…

Everlytic frees up email marketing capacity for SA businesses

Everlytic’s Digital Services Team takes the workload off marketers by building and sending effective email campaigns for them. Digital Services Team lead, Noelene Miakista,…

Entries Are Open: You Mailed It 2024 Email Marketing Awards!

Calling all marketers, do you think you send the best emails? Make it official by claiming victory at Everlytic’s You Mailed It Email Marketing…

Everlytic launches new playbook for email marketing success

New year, same email marketing stats? Everlytic has launched a guide to remedy this. As South Africa’s largest digital messaging platform, Everlytic is constantly…

Boost your email open rates with inspiration from these top 10+ Valentine’s Day subject lines

Catchy Valentine subject lines – and even a simple “Happy Valentine’s Day” – go a long way in enticing recipients to open marketing emails….

10 Ways to boost sales from your travel emails

A new marketing report reveals innovative trends have emerged in travel email marketing following the Covid-19 pandemic. Email marketing continues to be a dominant…

Everlytic Roadshow affirms email is a serious medium with huge growth potential

The rise of the slogan, “Email is dead,” may have caused some doubt, but South Africa’s largest digital messaging platform, Everlytic, has assured industry…

What Shifted in Email Marketing Since We Went ‘Back to Normal’? [Infographic]

Everlytic has just published its highly anticipated email marketing benchmarks report for 2022. In it, Everlytic analyses email engagement data from the almost 5.5…

Discovery Vitality ‘Nails’ it in Everlytic’s ‘You Mailed It’ Email Marketing Awards

Sponsored by Everlytic They came, they shared their best email campaign and they conquered. Discovery Vitality has taken the crown in Everlytic’s inaugural ‘You…

Everlytic’s You Mailed It Email Awards Set a New Stage for Email Marketing Excellence

Everlytic recently opened submissions to the first-ever You Mailed It Email Awards – an opportunity for South African marketers to showcase their email marketing…

Boost Productivity & Returns with Marketing Automation

Everlytic has taken a step-by-step approach to growing your business’s digital communication abilities by developing what’s called the Everlytic Growth Journey. In it, they…

Optimise your email delivery systems to improve your marketing return

Email marketing is the most cost-effective form of marketing for most businesses, offering unparalleled return on investment (ROI). Especially for consumer-focused businesses, newsletters have…

Personalisation and Automation – The Next Iteration of a Communication Legend

Believe it or not, the history of email as a means to communicate dates back to the early seventies. Many are of the view…

Woolworths, Ubuntu Baba saga contains digital lessons for brands of all sizes

This week, South African social media has been in an uproar following allegations that Woolworths had stolen the design of a baby carrier made…

How your competitors can help you improve your digital marketing

Death and taxes are two big guarantees in life, and if you’re running a business, then sturdy competition is another one of these certainties….

The one thing digital marketers don’t use enough

There’s a lot of room for interpretation in digital marketing, but there’s one thing you absolutely cannot and should not leave out of your…

How to advertise your brand, products and services to Millennials

If your business relies on being online to sell services and products, it’s important that you understand how to advertise to Millennials. This younger…

5 bite-sized tips for using video in your marketing campaigns

The art of digital story telling is constantly evolving, and 2016 is the year of the video. It makes the cut in almost every…

Email marketing is still relevant, ignore it at your peril

Email has found itself in a precarious situation. While it’s still everywhere — and not going anywhere — its users have no shortage of…

Flow launches the world’s first and only shoppable audience marketplace

MTN MoMo’s R10-a-Day Smartphone Offer Aims to Bridge South Africa’s Digital Divide

Acer Rolls Out Student-Focused Tech in South Africa Ahead of New Term

Flow Unveils World’s First Shoppable Audience Marketplace – A Fintech-Led Revolution in Digital Targeting

Cape Town VC firm HAVAÍC secures $25m second close to power next wave of African tech startups

Binance Pay Unlocks Everyday Crypto Spending in South Africa

Acer Unleashes Beastly New Predator BiFrost and Nitro GPUs with AMD Radeon RX 9000 Series

Philips Evnia Drops Jaw-Dropping QD OLED Monitors: 240Hz, Ambiglow, and All the Good Stuff

Microsoft launches new Surface devices in new AI era

Omoda C5 X review

TDK enhances IMUs for extreme temps

Data centres and defence are reviving diesel