Beyond gameplay: 10 video game cinematics that’ll give you chills

Assassins_Creed_Unity_ArnoAndElise_166312 There is nothing quite like sitting down to play a game and being greeted by the most beautiful and epic cinematic sequence. One of my earliest memories of these are the Warcraft cutscenes, specifically Warcraft III, which was one of the standards held up as the pinnacle of awesome animation in my 3D Animation course at the time. Of course since then, epic cutscenes à la Warcraft have become a staple, and if there are no amazing cutscenes that hold you ...


Euphoria Telecom: the startup that’s bringing cloud calling to SMEs in style

Euphoria-founders With the popular David and Goliath theme of a hungry tech startup looking to disrupt, Cape Town, South Africa-based VoIP (voice over internet protocol) service providerEuphoria Telecom hopes to change the way business owners think about and run their communications. Business telephone systems are outdated, especially in South Africa. Making a conference call or setting up a digital receptionist can be strangely complicated and unintuitive; so much so that most people end up opting for Skype or just sticking with email. ...

Advertising & Marketing

Storytelling with a twist: how PR consultants can talk digital

Digital Brain Content is king and as PR consultants we have adapted our toolbox to include the crafting of content that can live and work on multiple channels. One of our key roles has always been to tell stories that are authentic, resonate with audiences and create awareness. This is still true and very important, but we’re now telling stories using multiple content channels and as PR consultants we need to utilise content marketing strategies to amplify these stories. We’re aptly skilled at writing ...

General, Google, YouTube

Google plans to revamp its products for kids

Doodle for Google Beginning next year, though the exact time has not been specified, Google plans to create specific versions of its most popular products for Googlers aged 12 and younger. The products that are likely to see change are YouTube and its evergreen search engine. Pavni Diwanji, the vice president of engineering charged with leading the new initiative, said: "We want to lay the foundation right, and then make sure every single part of Google is great for kids. They are the future, ...


Yup, Gangnam Style’s been viewed so many times it broke YouTube

Gangnam Style Everyone and their grandmother knows that "Gangnam Style" is the most viewed video in YouTube history. What no one's really known, until now, is how many views of the video YouTube could actually handle. The answer, as it turns out, is 2 147 483 647. Once the video went past that number, it broke YouTube's stat counter. The reason for that is because YouTube's conventional stats counter relies on 32-bit intergers, meaning that it simply couldn't express a larger number ...

Social media, Yahoo!

Tumblr now has buy, pledge, and get involved buttons

tumblr In the last six months Tumblr has overtaken Instagram as the fastest-growing social media platform, and now it seems that the site wants to overtake the competition when it comes to bringing in money and doing good. The first step in that direction the testing of a feature that will allow users who post links from a selection of sites like Etsy, Artsy, Kickstarter and Do Something to buy, browse, pledge or do something. At this point the feature is only ...


The Google doodle South Africans are seeing today was made by a school-kid

Google Doodle You know you've got a winning Google Doodle on your hands when prominent politicians are tweeting about how powerful it is. That's the case with the doodle South Africans are seeing today. The difference between it and most of the other iconic images created by the tech giant however is that it was created by a school-kid. Described by Western Cape premier Helen Zille as "magnificent", the doodle is the winning entry in Google's nationwide competition aimed at celebrating 20 ...

Future Trends

4 ways digital personalisation is changing the way we live

Tailor Who does not like it with the barista at their favorite café remembers them by name, knows their regular order and has it ready for them without them even needing to spell out their order? Want to let off some steam by lazing in front of the television? Netflix is all set to recommend a bunch of movies or TV shows perfectly tailored to your preferences. Want to know what the weather is going to be outside this evening? Google will ...


Beyond the handshakes: Ventureburn goes behind the scenes on SA Florist’s Dragons’ Den deal

SA Florist lead When it was announced that the international phenomenon that is Dragons' Den was coming to South Africa I, for one, was sceptical about how much value it could really add to the country's entrepreneurial landscape. It is after all, an entertainment show and its success depends on its ability to keep people watching. That said, it was always obvious that there was intrinsic value for the entrepreneurs who did actually manage to get funding, if only because of the cash ...


10 tips for staying safe on the roads this festive season

car-316709_1280 It’s silly season again and that means it’s time to be even more vigilant around crime and safety. Many of us will, after all, find ourselves in unfamiliar surroundings or coming and going at unusual hours. But what should you be looking out for? Well vehicle tracking firm Tracker and Arrive Alive have issued a list of road and vehicle threats, based on 2014’s vehicle crime and safety trends, which seems like a pretty good place to start. According to the ...






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