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  • Accenture partners with TEDxCapeTown to help foster innovation

    Renowned conference TEDxCapeTown will be taking place in the Mother City this coming weekend. Dedicated to the wider TED slogan "Ideas worth spreading", tech consulting multinational Accenture has announced that it's partnering with the event this year. The theme of this year's TEDxCapeTown is "Open Access Ctrl". This resonates with Accenture's vision of encouraging innovation around the globe. The company emphasises that these kind of forward-thinking initiatives are important to help level the global playing field: We now see that South African companies are beginning to apply innovation to their businesses more over the business-as-usual requirement for entrepreneurship, especially as they recognise that...

  • Governments want your data badly, Twitter says requests have increased 52%

    That government wants your data is by no means a secret. But it's a little disturbing that its use of public social networks to get this data is on the rise . In its latest transparency report, Twitter says that the number of request from government for user data has increased to 52% during the first half of 2015. Jeremy Kessel, Twitter’s Senior Manager of Global Legal Policy, notes that this is the biggest increase between reporting periods Twitter has ever seen. Twitter says that from January to June this year, 56% of all worldwide requests for account information...

  • Y’arr! Here be the state of online piracy

    While services such as Netflix are proof that people are willing to pay for online content, they don't seem to have curbed the growth of online piracy. In fact, the rapid growth and adoption of technologies mean that piracy is growing across a variety of media, including video, music, adult content, and books and magazine. In 2014 alone, says app protection company Arxan, it's estimated that the unmonetized value of pirated digital media assets reached US$109 000 000 000. If you're a little blinded by all those zeroes, that's US$109-billion. And in 2015, the total number of pirated assets...

  • From standing desks to dual monitors: which office setups boost productivity?

    Whether you're working from home or working in an office, sometimes the way you have your computer and desk set up can hinder your productivity. Sound a little crazy? Try working on a laptop in your living room, sitting on the couch in front of your TV. It sure sounds great, but it's not ideal for your work habits. You'll find yourself distracted in no time. It begs the question: What are some ways you can set up a work environment to be more productive? Standing desk It doesn't matter if you're working from a traditional desktop or a more portable laptop,...

  • Personal branding and reputation management: what you need to know

    Personal branding working hand in hand with online reputation management not only supports your online marketing strategy, but it can also strengthen your overall digital footprint online. Whether you are marketing your business online or simply looking for a new job, the fact is that you should build your name online so that you can be seen as the leader in your market. Social media is a vehicle for communication online and using top social media channels is an excellent method for personal branding. Find below a couple of resources you can use to start building your own personal brand...

  • ‘Cradle’ review: odd, bizarre and ultimately wonderful

    Cradle is a beautifully bizarre experience created by the Ukrainian-based indie game studio Flying Café for Semianimals (its name alone should be an indication of how this strange and creative this game is). Many of the team members have a strong background in the development of the STALKER franchise and you will clearly see the influences. Visually, it has the same desaturated look and a world where and the lines between reality and fantasy are masterfully blurred. It also boasts immersive atmospheric scores that sound like they were written by a Space Cowboy. Read more on Gearburn.

  • What can brand researchers learn from startups?

    Startups are trending. But it’s not only because they’re seen as cool. Rather, it’s their ability to go from an idea or concept to a fully-working product so quickly. When you adopt lean principles, you can start to see the flow from concept to draft to execution and, most importantly, the process of testing and improving a product or service. Brand researchers are catching on. In today’s diverse consumer market where consumers are more powerful and well-informed than ever before, the ability to trial their campaign, product or service in a manner that's open to change holds huge potential. Read more on...

  • Facebook revamps its ad formats, now sells video ads inside other apps

    Facebook has announced an expansion to its ad types and formats that are available on Audience Network, allowing developers and publishers to bring the autoplay video ads experience from Facebook directly to their apps. Facebook launched Audience Network in 2014 with the sole function of improving the relevance of adverts inside mobile apps by allowing advertisers to use the user data Facebook has to target ads. With the new update, publishers who already use Audience Network's full screen interstitials will be eligible to deliver three types of ads; dynamic product ads, carousel ads and click to play video without...

  • Wits launches challenge for better student apps

    The University of the Witwatersrand has launched an app development challenge aimed at adding to its existing suite of student-focused apps. The Student App Challenge, conducted in partnership with iAfrikan, is open to students and non-students alike and will run over two weekends this August. The challenge, which takes place at the university's new Digital Innovation Zone (DIZ) in Johannesburg, will kick off with an Ideathon on the first weekend (15/16 August 2015) and followed by a Hackathon the following weekend (22/23 August 2015). The challenge requires participants to create new Apps that will add on to the existing suite...

  • Bic SA #HappyWomensDay poster stirs up social media, misses the point

    Probably one of the most renowned brands in the niche world of ballpoint pens, Bic is the latest company to cause a stir on social media. Its social media shoutout to #HappyWomensDay just backfired after it tweeted a poster with a controversial quote. The Bic-branded image is of a stock imaged young professional women with the following tagline: "Look like a girl, Act like a lady, Think like a man, Work like a boss." Needless to say, this sentiment didn't go unnoticed and the brand was at the end of an immediate backlash. After deleting the tweet and removing the Facebook post,...

  • Naspers reportedly working on Netflix competitor

    It's no secret that many connected South Africans have forgone traditional TV for Netflix, despite the fact that the on-demand video service doesn't officially operate in the country. Now though, it seems that emerging markets internet and media giant Naspers is preparing to fight back. The launch, which could take place as early as next week, would signal an acknowledgement by the multi-billion dollar conglomerate that it needs to move beyond its existing PayTV offerings. Through its subsidiary Multichoice, Naspers runs the DStv and GOtv satellite offerings. Read more: Netflix seems to be clamping down on overseas VPN users It...

  • Opera acquires Latin American app discovery service Bemobi

    Scandinavian software giant Opera has acquired Bemobi, a Latin-American app discovery service. According to a press release sent to Memeburn, Bemobi operates on a “Netflix-style” subscription service for premium Android apps. By subscribing to the service, users apparently get unlimited use of premium mobile apps for a small weekly fee. Users pay for this service through their mobile operator billing systems, making the service highly effective in emerging markets, where credit-card and debit-card penetration is low. According to the press release, the idea behind the acquisition is to use Opera's global footprint to take Bemobi global. The company says that...

  • Google easter egg pays homage to Silicon Valley TV show

    After yesterday's Alphabet announcement, an umbrella group to all Google-owned companies, it began to emerge that the internet giant had hidden something in the press release. Silicon Valley is a hugely popular popular TV show on HBO about... well... Silicon Valley. The show follows the exploits of Pied Piper, a startup specialising in a unique compression algorithm. The show chronicles the fictional company and founder, Richard Hendricks, as they journey from a small incubator, a fight over the IP to the Pied Piper name, their attendance at a TechCrunch event, and becoming one of the most sought over properties in the Valley. That's just a...

  • Harry Potter and the severe case of digital depression

    Warning: if you have no clue what The Order of the Phoenix is, this article probably does not apply to you* Some call it the ugly monster from within, but I just have this one image in my mind. It feels like an animated photo of Sirius Black screaming for his life in Azkaban as pictured on The Daily Prophet – the torturous feeling of Dementors sucking the life out of you. Dr. Seuss calls this the Slump, “and un-slumping yourself is not easily done”. Anyone who knows me knows I am a digital and social media go-getter...

  • M4JAM acquires digital research company Pondering Panda to fuel African expansion

    South African micro-jobbing startup M4JAM (Money for Jam) had a good first year. The Stellenbosch-based company has lured high-profile talents such as Brett StClair from Google South Africa into its den, quickly followed up by investment from media giants Naspers and Tencent through WeChat Africa. This has been accompanied by impressive user growth. Now, adding muscle to its African expansion plans, M4JAM has acquired digital market research company Pondering Panda. Read more on Ventureburn.