Social media

How to avoid hidden agendas on Pinterest

Pinterest-3 Unsurprisingly, many retail and fashion brands are jumping on the Pinterest band wagon. Fast. The latest brand I’ve noticed penetrating this space is GUESS. Interestingly, I came across the competition on Facebook. This is a nice example of a brand cross-pollinating to drive traffic to their Pinterest platform, but not all brands, and users, out there are using Pinterest for the greater good. Integrity vs. Originality? I think type of competition works well for GUESS in that their encouraging engagement between the user and ...

Innovation

Memeburn’s best moments from SXSW 2012

sxsw With South by Southwest Interactive now all but forgotten in the wake of the tunes from the 2 000 or so musicians who took to stages all over Austin for the music portion of the festival and conference this past weekend, organizers and tech enthusiasts alike are reflecting on another year gone by. For ten days, role-players involved in the tech, film and music fields gathered at the annnual South by Southwest Festival in Austin, Texas, with an eye to ...

News

#CloseTheTap joins the league of campaigns using social for good

FLOW_CloseTheTap_960_v8 Somewhere at this very moment someone has left a tap running. It is true and it's probably you. To celebrate World Water Day, digital agency Native has introduced a social media initiative to help save water -- #CloseTheTap. The hope is to raise awareness around global water wastage and offer people real, every-day tips for saving water. The campaign runs under For the Love of Water (FLOW). "Just by visiting www.closethetap.co.za, taking a water-saving pledge, tweeting your pledge and sharing ...

Gearburn

8 things you can do with the Kinect – besides play games

When Microsoft launched the Kinect in 2010, I think the world must have collectively sighed. Here was a device that recognised your movements and your voice and allowed your body to act as a controller. It was a 3D camera that you could hold in one hand. It recognised who was standing in front of it by analysing their body shape and face. And it was being used for gaming. Really?!

News

Iceland goes open source in a big way

Iceland has a bit of a history when it comes to using tech in innovative ways. In 2011, for instance, it crowdsourced its new constitution using social media. Now the mid-Atlantic island wants to take a number of government departments open source. According to project leader Tryggvi Björgvinsson, the migration project will involve the three biggest public institutions in Iceland: all of the ministries, the city of Reykjavik and the National Hospital. "These are setting a good migration example", he ...

Gearburn

3 Great free iPhone games of the day — Save $4

Check out these great iPhone/iPad games that have been reduced to zero dollars. Snap them up and save four smackeroos. Enjoy. Geared -- US$0.99 FREE Geared is a really addictive puzzle game where you have to place different sized gears with the aim of reaching and turning each level’s blue gear. The difficulty increases as you progress through the levels and you’ll find yourself having to deal with no drop zones, new obstacles and turning multiple blue gears at the same time. Geared ...

News

Google lets you explore the Amazon with Street View

Rio Negro We love Google Street View, especially when it crosses over from being a useful tool to delivering stunning images. A series of recently released images from the Amazon basin are a case in point. Google released the images for World Forest Day after travelling along the river, through the forest, and to the communities in the Rio Negro Reserve in August 2011. In official blog post, the internet giant claims you can: Take a virtual boat ride down the main ...

Innovation, Video

Is the flying bird man real? [Video]

weightless A video’s been making waves around the web today. It purportedly shows a man achieving flight using nothing but a pair of wings, some muscle-boosting gears, an Android-powered smartphone, and some Wii controllers, but is it real? The flying device’s supposed inventor is a Dutch chap called Jarno Smeets, who claims to have built the prototype over the course of a year and to have been inspired by his grandfather’s design for a flying bicycle. In an official press release, ...

News

Amazon next step forward: Buying a massive robotics company

Amazon Logo Amazon has announced that it is going to buy Kiva Systems for US$775-million, in order to help further automate many of the processes within its large warehouses. Kiva Systems develops a fairly unique robotic shelving system, where hundreds of mobile robots can plug themselves into various shelves and move them around a warehouse. In fact, the system is so advanced that shelves literally deliver products to the shipping department from around the warehouse as orders come in. Kiva Systems was ...

Social networking

Are social networks really killing the web?

Social Networks Occasionally I stumble on blog posts describing how social networks are killing the internet. The claim is that people are becoming locked into social media so much that they no longer surf the web like they used to. Instead, they rely on information shared within the closed environment provided by sites like Facebook. These articles annoy me. To begin with, the internet is really the underlying infrastructure on which everything online, including the social networks themselves, exist. But pedantry aside, and ...

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