Africa’s booming tech scene has no shortage of unicorn dreams and startup success stories. But behind every breakout company is often a network of…
Social media: The ultimate tool for democracy
While the “Everybody Draw Mohammad Day” page has been put back up on Facebook, it still remains blocked to users in India, Saudi Arabia…
Why companies are failing at social media
Social media in the corporate environment, both from an internal and external perspective is taking on greater importance in the South African market. Some are…
Google ad share disclosure is as clear as mud
Google has made a big deal out of disclosing how much money it shares with website publishers hosting its AdSense advertisements. “In the spirit…
The importance of being seamless: From ‘marketing’ to ‘website’ in 3 easy steps
Much has been written about online marketing, whether it is search engine marketing, social media or viral videos. Much of it is also written…
