Augmented Reality

Cut shopping time in half with AR shopping, this is what it looks like

Augmented Reality or AR for short is the real-life modification of the environment by the addition of sound visual and other sensory stimuli from…

WATCH: Disney Plus spills movies into your lounge with AR feature

Streaming service Disney Plus, to celebrate Disney Plus Day has introduced an AR experience worth remembering. The new feature is available to Disney Plus…

What to know about Facebook’s new name Meta

Facebook has announced it has changed its company’s name to Meta to reflect its focus on building the so-called “Metaverse”. The company made the…

You can now walk the Great Wall of China with Google

Google has added a new page to its Art & Culture website that lets users explore the Great Wall of China via Augmented Reality…

Google Woolaroo: How to use the indigenous language tool

Google has launched a new tool called Woolaroo to compile and preserve indigenous languages. The company announced the tool on 5 May. It features…

Woolworths launches ‘Virtual Try On’ service for makeup

Woolworths has launched a new virtual beauty service that lets you sample makeup online before buying it. The retailer announced the service on 6…

Create your own Instagram AR effects with this new Facebook app

Now you can make your own AR camera effects and publish them on Instagram thanks to Facebook’s Spark AR, a new app the company…

Spectacles 3 is Snapchat’s stylish $380 augmented reality sunglasses

Now that its financials and user numbers are looking much better, Snapchat’s owner is doing this Spectacles thing all over again. Spectacles 3 is…

Google Arts & Culture app hides its cool features in new ‘camera’ tab

Google’s Arts & Culture app has moved a number of features into its new “camera tab”, including its new “Art Projector” and “Art Selfie”….

The biggest ecommerce trends to watch in the near future

A 2018 report from Statista estimates that global ecommerce sales are set to rise 246.15% by 2021, from 1.3-trillion in 2014 to 4.5-trillion in…

Soon you’ll be able to test L’Oreal’s cosmetics using augmented reality

If you love shopping online, especially for cosmetics, but always wanted to try things on before making that risky purchase — it may soon…

5 huge benefits of augmented reality in the classroom

Students at Hoërskool Dinamika, a school in the east of Johannesburg, are gathered around a table. Sets of cards are arranged in rows before…

‘Extended reality’ is the next gold mine for companies, digital professionals

Spending time with the augmented and virtual reality gurus at this year’s Augmented World Expo in San Francisco proved two things: Technology is advancing…

Exoskeletons are fast becoming more fact than fiction for US soldiers

Think exoskeletons in the military and you probably think of sci-fi movies and video games, granting characters almost super-human abilities in the process. But…

The ultimate guide to building apps in 2017

This article is, more than anything, about user experience. Whether it’s an app, a website or something in between, your mobile platform of choice…

Through Neuralink, this is what Elon Musk wants to do to your brain

Last month, Elon Musk revealed Neuralink, his next venture that involves merging the brain and AI. And now he’s letting us know exactly how….

3 ways virtual reality will become a major part of our future

Different types of virtual reality have been around for years, but there’s been a recent push, which began just a few years ago. At…

Google purchases eyeball tracking firm Eyefluence

“Eyeball tracking” might sound like the stuff of science fiction horrors, but it’s an essential focus for those in the virtual and augmented reality…

Are South African brands ready for augmented reality?

Although augmented reality (AR) technology is not new, it is only now beginning to gain the attention of media and marketing professionals. The big…

Gartner Cape Town: 10 strategic tech trends for 2017

Between 3D printing and machine learning, there were plenty of strategic trends predicted for 2016 at last year’s Gartner Symposium. Now, Gartner analyst Stephen…

6 terrible, terrible places to use Pokemon Go Lures

One of the coolest Pokemon Go-related things we’ve seen are businesses using the lure module item to attract people to their premises. The item…

10 examples of Pokemon Go going way too far on Twitter

We’re starting to get a little Drowzee tired of Pokemon Go news in the office this week, as people go to ridiculous lengths to play…

Virtual Reality event to tap into South Africa’s creative community 29 July

The virtual reality (VR) space is heating up fast. Around the globe, developers and animators alike are putting their heads together (and into things)…

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