• BURN MEDIA
    • Motorburn
      Because cars are gadgets
    • Gearburn
      Incisive reviews for the gadget obsessed
    • Ventureburn
      Startup news for emerging markets
    • Jobsburn
      Digital industry jobs for the anti 9 to 5!

Apple

  • Say goodbye to outdated, abandoned App Store apps

    Apple has quietly announced plans to remove certain apps from its App Store. The company issued new guidelines on its developer section this week, revealing that it will pull apps that don't meet requirements. "To make it easier for customers to find great apps that fit their needs, we want to ensure that apps available on the App Store are functional and up-to-date," the company explained. "We are implementing an ongoing process of evaluating apps, removing apps that no longer function as intended, don’t follow current review guidelines, or are outdated." The Cupertino company said that the new process will begin on 7...

  • European Commission finds Apple guilty of tax evasion

    The European Commission this week has found Apple guilty of receiving undue tax benefits from Ireland worth up to €13-billion. "Member States cannot give tax benefits to selected companies -- this is illegal under EU state aid rules. The Commission's investigation concluded that Ireland granted illegal tax benefits to Apple, which enabled it to pay substantially less tax than other businesses over many years. In fact, this selective treatment allowed Apple to pay an effective corporate tax rate of 1 per cent on its European profits in 2003 down to 0.005 per cent in 2014," ruled Commissioner Margrethe Vestager. It was now up...

  • Apple reportedly working on a Snapchat clone

    We've already seen Instagram copy Snapchat by implementing Instagram Stories (a take on Snapchat Stories), while Line's developer released a Snapchat-like platform of its own. The next company to get on the ephemeral photo/video bandwagon? Well, it could be Apple... According to Bloomberg, citing people familiar with the matter, the Cupertino company is working on a video sharing and editing application for its iOS devices. Bloomberg adds that the new app will let users record video clips and add drawings and filters to them -- sound familiar? From here, they can either be sent to contacts or to your timeline on existing social media platforms. Apple's Snapchat clone will...

  • iOS 10 could launch 30 September, according to Barbra Streisand

    How pissed off do you get if Android's Google Now or iOS's Siri mispronounces your name? Not as upset as Barbra Streisand we imagine. At least we wouldn't phone Tim Cook to rectify the situation, but Streisand did. The recording artist, in a recent interview with NPR's Scott Simon, made known her annoyance of Apple's Siri getting the pronunciation of her name wrong every time, and unveiled a few choice titbits on the release date of iOS 10 in the process. "Streisand with a soft S, like sand on the beach," Streisand corrects Siri, after Simon asked the virtual assistant a...

  • Report: Apple buys Silicon Valley health startup Gliimpse

    According to report by Fast Company, Cupertino-based mobile and services giant Apple has acquired personal health startup Gliimpse for an undisclosed amount. The niche startup is the brainchild of Anil Sethi who previously worked at Apple in the 1980s. He founded the company in 2013. As for what Apple actually bought, Gliimpse aims to make healthcare record collation easier for patients. "A Gliimpse is your health story. We help you collect your medical data from web portals, then help organize it into an easily shared and understood health story," the company explains on its about page. Apple's new acquisition Gliimpse 'is healthcare’s platform...

  • Apple replaces revolver with water gun, highlights new emoji coming to iOS 10

    While Google may have been leading the charge for more inclusive emoji in its operating systems, it's Apple that has beat everyone to actually including them. The company this week announced that "more than one hundred new and redesigned emoji characters will be available to iPhone and iPad users this fall with iOS 10". "This exciting update brings more gender options to existing characters, including new female athletes and professionals, adds beautiful redesigns of popular emoji, a new rainbow flag and more family options," the company adds. Related: Facepalm, shrug and selfie emojis could be on their way soon But something it didn't mention...

  • How successful is Apple every second? This website breaks it down

    We all know that Apple is swimming in an embarrassment of riches, as evident by numerous reports and their most recent earnings. How do you better illustrate their success though? How about a pie chart? Or what about a breakdown of all their devices sold to date? Nah, those won't do... The Every Second website shows you just how successful they are every single second. The website illustrates how many iPhones, iPads, Macs and more the company is selling each second, complete with a live ticker keeping track. For instance, leaving the website open for just ten seconds shows the following stats... The website also outlines several...

  • Apple Q3 2016 earnings is a mixed bag, iPhone still its biggest product

    Many people cite Sony's PlayStation 4 as keeping the company afloat, but clearly Apple's in the same boat, using the iPhone as a paddle, bucket and plug for its current profit-leaking business model. The company today announced its Q3 2016 earnings, and it's a mixed bag. While its Q3 2016 sales and revenue beat forecasts, the company's still down on its Q3 2015 numbers. Let's start with the brightest spark: the App Store. "Our Services business grew 19 percent year-over-year and App Store revenue was the highest ever, as our installed base continued to grow and transacting customers hit an all-time record,"...

  • iPhone 6 ruled as a rip-off of Chinese phone by Beijing patent authority

    Looking back, Apple probably wouldn't mark 2016 as a good year. After it was embroiled in a battle with the FBI in early 2016, it had to relinquish exclusive rights to the iPhone name in China just two months ago. Now, the company has suffered yet another setback in the country. The Beijing Intellectual Property Office has today ruled against Apple in its latest patent dispute. Its iPhone 6 (and Plus) design were found to infringe on patents owned by Chinese mobile phone company Baili. According to Bloomberg, the Apple devices were found to be too similar to Baili's 100C phone. Related: Apple...

  • Paid search in the App Store could see a major shift in app campaign strategies

    Apple’s announcement that it would be introducing paid search to its App Store did not completely take the market by surprise. There are however, still some unknowns and the app community as well as digital marketers would do well to take heed. Speculation that Apple may be introducing a new App Store strategy first surfaced in April this year. It was rumoured then that the company would allow app developers to pay to have their app displayed more prominently in searches and allow Apple to introduce an Adwords-based search model. More clarity was given on the 8th of...

  • Here’s why Apple spent $1-billion on Chinese cab service Didi

    Apple has made headlines this morning after it announced a US$1-billion investment in smart cab service Didi. The investment thus pits Apple directly against current cab king Uber in China, with the latter being backed by Google and Chinese web giant Baidu. Aside from Apple, Didi already has heavyweight backing in the form of Tencent and Alibaba. Why would Apple invest in the service though? Well, aside from the expected financial return, the Cupertino firm's explanation was a tad vague... A focus on services instead? "We are making the investment for a number of strategic reasons, including a chance to learn more about certain segments of the...

  • Apple loses exclusive rights to ‘iPhone’ name in China

    This has to be one of the strangest legal battles of the year, but Apple has now lost a case against a company in China selling its products using the iPhone name. No, these products aren't smartphones in the same vein as Apple's, but rather a range of quite fetching smartphone cases, bags, wallets, and other leather products. Chinese company Xintong Tiandi was awarded the rights to use the name IPHONE on its products back in 2010. As Apple couldn't prove that it was an established brand in the Chinese market prior to Xintong Tlandi's reservation of the name (it only began...

  • Why Apple is a lot like Gary Player right now

    There are many times when you buy a particular stock and then question why you own that particular stock. In fact, it happens all of the time, when you get your weekly, monthly or annual statements, it is after all supposed to be part of the process, making sure that the thesis is still firmly intact. Making sure that the specific investments that you own still fit the profile, still match all the criteria that you are looking for as an investor. It is Warren Buffett's friend and right hand man who always says that it isn't supposed to...

  • Windows users, say goodbye to Apple’s QuickTime

    To all Windows users with Apple's QuickTime installed, it's time to let go of the dream and uninstall that piece of software. In an article on The Wall Street Journal, Apple confirmed to the publication that it will no longer be supporting QuickTime 7 for Windows. This announcement comes after security firm Trend Micro confirmed a security exploit within the software, but had yet to find any evidence of its use. There has yet to be a fix from Apple. According to Trend Micro spokesperson Christopher Budd, Apple confirmed they were not going to fix the exploit and that the software wasn't...

  • Analysts get the iPhone SE, but aren’t sure it’ll succeed

    Among the many announcements made by Apple during Monday's launch event, the new 4-inch iPhone SE was probably the most important. Targeted at the 35% of Apple users who've stubbornly stuck with 4-inch devices, the SE is essential an iPhone 6 stuck in an iPhone 5s' body. It's interesting that Apple is sticking premium internals in a small device at a time when most other smartphone makers have abandoned it, but will it work out for the Cupertino-based giant? With the iPhone SE, tech analysis firm IHS says, Apple is choosing to aim at an underserved segment of consumers...