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  • Here’s what you need to know about protecting your brand’s online reputation

    In today's world, not only is it vital to have a good and clean business reputation online, but also to have a good personal reputation and footprint as most people are looking for the face behind the business. Even though you can control the digital footprint of your brand online to a certain extent, online reputation management can help you manage your digital profile proactively instead of reactively. Before the web became our default research tool, most brands could count on the fact that news traveled relatively slowly and often had plenty time to develop and create a plan for...

  • New event is ‘speed dating’ for South African advertisers, marketers

    All too often, the first time a company's marketing department meets an advertising agency is during the pitch for a new campaign. For both parties that can mean a slew of misses before finding a hit. A new Johannesburg event is looking to change that by giving South African agencies and marketers a "no-strings-attached" 10 minute opportunity to size each other up and feel if there’s enough chemistry to warrant a longer conversation over a boardroom pitching table. The so called "speed dating event, run by the Independent Agency Search and Selection Company (IAS), involves 10 individual marketers meeting with...

  • New Zealand law aims to curb online bullying

    Rape threats, revenge porn, and relentless text-based abuse are all very real examples of how harmful online bullying can be. In a bid to curb that kind of behaviour, New Zealand has passed a law criminalising sending messages to people which are racist, sexist, critical of their religion, sexuality or disability. Passed by an overwhelming majority in the country's parliament last week, the law sets strict guidelines around what digital communications should and should not do. According to Engadget the rest for determining harm will be if a communication or set of communications is designed to cause "serious emotional...

  • This infographic shows you the real difference between UX and UI designers

    To people outside the digital space, a designer is a designer. Dig a little deeper and you quickly realise that there are many different spheres within the field. Even digital veterans though sometimes battle with the difference between User Experience (UX) and User Interface (UI) designers. In order to try and clear up some of the confusion, design crowdsourcing site Zilliondesigns has produced an infographic detailing the differences between the two professions. Read more: 4 big trends shaping the UX design space And it goes beyond just saying that one deals with user interfaces, while the other deals with...

  • Amazon celebrates 20th birthday with ‘bigger than Black Friday’ Prime Day

    In celebration of the 20th anniversary of its founding, Amazon has launched "Prime Day", a day of steep discounts which it reckons will be bigger than Black Friday. The promotion, which is only for Prime members in the US, UK, Spain, Japan, Italy, Germany, France, Canada and Austria, will reportedly allow users shop "thousands of Lightning Deals, seven popular Deals of the Day and receive unlimited fast, free shipping". On Wednesday 15 July, Amazon says, new and existing members in the US will find deals starting at midnight, with new deals starting as often as every ten minutes. ...

  • 5 things to look for when you’re hiring for innovation

    With innovative digital companies bringing new business models and fierce competition to nearly every industry from telecoms to transport, traditional companies are under pressure to step up innovation if they are to grow and remain relevant. But to do so, they’ll need to attract innovative employees into their organisations and give these innovators the space and resources they need to do what they do best. As companies recruit innovators, it is important to remember that innovation is not necessarily the same thing as invention. Where invention is a flower – nurtured through a careful process and often driven by...

  • City of Cape Town: we fully support Uber operators

    The City of Cape Town has issued a statement saying that it fully "supports Uber operators". The statement was issued in the wake of mass action on social media and online petition in protest of the fact that the city had impounded more than 200 Uber partner drivers' cars so far in 2015. In the statement, published on the city's website, Mayoral Comittee Member for Transport Brett Heron reiterates many of the points he made when the issue first cropped up in early January. "The City of Cape Town is supportive of electronic hailing and welcomes its addition to...

  • Microsoft outlines its roll out plan for Windows 10

    The news of the upgrade to Windows 10 feels like watching a play whose actors repeat their lines verbatim every night of the run. Thankfully, there are only a few weeks, four to be exact, left before Windows 10 is finally here. And now the Redmond-based has revealed how it will roll out its Windows 10 upgrade. Windows 10 will come to your PC, tablet, phone, Xbox, or HoloLens. The company has revealed that it it had over a million beta testers. It also revealed that it is rigorously testing and listening to every issue from its five million Windows...

  • GEKKOPOD review: a flexible, funky smartphone mount

    There are numerous tripod solutions available for smartphones and digital cameras; some of them good, some of them bad. How many mounts can wrap around a tree branch while holding a camera? The GEKKOPOD can. Funded on Kickstarter in under twelve hours, GEKKOPOD is the brainchild of Zuckerim, a Jerusalem-based company. The device has been developed for smartphone and camera users alike looking for a more flexible tripod solution. There are two features setting GEKKOPOD apart from its competition: its flexible legs and lizard-like feet. Read more on Gearburn.

  • 10 student startup myths busted

    There are many myths floating around the student startup ecosystem which can hinder the progress of some great ideas. Here we destroy some of them .... Startup myth 1: Someone is going to steal your idea if you tell people about it You probably could not even pay your top competitor to execute your idea - they have plenty of their own. So get out there and talk and test and validate. Execution is the key, not idea generation. Read more on Ventureburn.

  • What does hyper-converged infrastructure mean for the future of enterprise app delivery?

    Hyper-converged infrastructure will be an increasingly hot topic in the coming months, as the biggest names in the industry start to take notice. Hyper-convergence is an extension of a converged infrastructure, where compute, server, storage, networking resources and software are pooled together on commodity hardware. They are usually systems from separate companies but designed to work very well together. The benefits of this include massively simplified management, which makes things faster, more agile and more efficient. It’s one of the foundations of virtualisation, but hyper-convergence allows for even greater abstraction of software and hardware, more centralised management and a greater...

  • Weekly Round Up #27: Apple Music launch and Uber petition against the city of Cape Town

    Welcome to Weekly Roundup, our podcast discussing the tech trends, innovation and news from the last few days. This week on BurnCast, Stuart Thomas, Jacques Coetzee, Myolisi Sikupela and Graham Van Der Made speak about the long-awaited launch of Apple Music. They also chat about Uber, which seems to be facing trouble in every city it launches in. Following Apple's announcement of Apple Music, the world has, eagerly awaited its actual launch. On Tuesday afternoon an update of iOS was made available and its major feature was Apple Music. After using it we wrote about our first impressions of it. Though...

  • FNB will give you eBucks when you ride with Uber

    South African bank First National Bank (FNB) has long carried the mantle of most innovative bank in the country, from offering smartphones and notebooks to enabling people to make cardless withdrawals. What better way to further instil this philosophy by partnering with on-demand taxi service Uber? As of 1 July, South African FNB clients will earn loyalty points, eBucks, by using the Uber app. The standard eBucks rules and features apply, such as up to 15% back in eBucks, and the usage of your FNB card. If you sign-up for Uber through the eBucks website you'll also receive R200 off...

  • Twitter introduces special Tour de France emoji

    The Tour de France, cycling's most grueling road race, gets underway on Saturday kicking off two weeks of breakaways, crashes, grueling mountain climbs, and achingly beautiful helicopter shots of the French countryside. And, like every large sporting event on the planet, you'll be able to follow it on Twitter. In fact, "le Tour" is the latest sporting event to receive its own custom emoji. The emoji cover the tour itself, the fact that this year's edition kicks off in Utrecht in the Netherlands, and all four of the jerseys the individual riders will be competing for. Read more: SA’s...

  • Uber petitions City of Cape Town to stop hassling its drivers [Update]

    Car hailing service Uber is petitioning the City of Cape Town to allow its drivers to operate freely across the city. The plea comes amidst news that some 200 Uber vehicles have been impounded by city officials in 2015. In a blog post linking to its official online petition, the company points to the jobs it has created, as well as the safety of the city's residents among the reasons its partner drivers should be allowed to operate freely until the obstacles for obtaining a vehicle operating permit are lowered. "Since the launch of Uber in Cape Town nearly...