South Africa’s smallest businesses are punching above their weight when it comes to job creation – but the system is still actively working against…
Brand emotional connection, your brand should be doing this to win
The brand has left the conversation only to deliver exceptionally well, that’s the conversation in how branding and the connection to the end users…
Is Black Friday the silver bullet for both business and consumer?
Black Friday which was once associated with an American retail event has gained significant popularity in South Africa. The massive shopping gateway that occurs…
Why Amazon in South Africa made the news, the end of Small Street?
South African-based sellers will get the chance to reach a wide range of customers across the country, but many other changes are near, and…
New Insights for South African Black Friday E-Commerce Email Campaigns
Digital communication platform Everlytic analysed the data on millions of e-commerce emails sent from its platform between 2021 and 2022 to identify valuable insights…
