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General Tech

  • IAB salary survey reveals highest-earning roles in SA’s digital agencies

    IAB SA today revealed South Africa's "first-ever" digital industry salary survey, which itself revealed some interesting statistics about payrolls in the country's agency scene. The survey, completed in partnership with Millward Brown, "benchmarks the salaries of specialist skills in a way that is relevant to the South African digital marketing and communication industry". "This is the first time that the IAB SA has conducted a survey that focuses solely on the dynamic roles in the South African digital industry and their compensation," explains IAB SA's head of agencies Fred Roed. As for the results, there are some interesting findings. If your key driving...

  • Brexit, volatile markets should not affect customer experience investments

    The global economy entered 2016 under a cloud of uncertainty that has been further exacerbated by the Brexit shockwave. Now more than ever, company leadership will need to develop meaningful strategies to win new business, despite the growing global volatility. But businesses should be cautioned that now is not the time to cut back on customer experience improvement programmes. Companies are sitting on more than US$7-trillion worth of cash -- double that of just a decade ago. In an effort to garner returns in a low interest rate global economy, companies will look for investments. Venture capital and hedge funds now...

  • From sound bites to software solution: defining the role of today’s business analyst

    For most of us, the title of Business Analyst conjures up an unexciting image of a suited professional pouring over numbers and flowcharts in an isolated corner of the office. While there certainly may be elements of truth in this perception, the role of the Business Analyst in the world of enterprise software development bears closer resemblance to the storyteller than to the statistician. Indeed a business analyst's daily work is far more creative and people-centric than the job title suggests. A business analyst is essentially the bridge between clients and the software development team. Very often, they become...

  • 4 telltale signs that its time to change your ERP software

    In tough economic times, it becomes tempting to sweat your assets. But running an outdated enterprise resource planning (ERP) system may become more of a liability than a saving in the long run. Here are four telltale signs that indicate its time for a change in ERP software. Functionality gaps If the software you’ve been using for years starts becoming outdated, you will start noticing functionality gaps, particularly when your business ventures into a new industry or embarks on new business models. Many businesses may try to address these gaps by adding external components to the system, or moving functionality outside...

  • The skill of delivering real business value through ERP

    Key to the successful implementation of an Enterprise Resource Planning (ERP) project is ensuring that the entire project value chain is aligned with the business purpose of the relevant venture. ERP is a combination of software and activities that many companies use to manage operations. Defining a business' purpose for the ERP project will enable companies to ensure delivery of that purpose through the chosen systems. Clients and vendors need to be part of the same value and supply chain to ensure real business value is delivered through ERP. It is therefore critical to ensure that the project team -- whether...

  • This resource is essential for online business development in every company

    Whilst the heading of this article discusses the need for a specific resource for online business development, I only discuss this at the end of the article. Please indulge me and read the following content first which provides context and a motivation for my recommendation. According to a recent report by Larisa Bedgood of Customer Think, titled The Ultimate List of Marketing Statistics You Need to Know for 2016: 76% of digital marketers will produce more content (Source: Top Rank Marketing). 51% of digital marketers will increase their content marketing budget (Source: Top Rank Marketing). 67% more leads will be...

  • How quality content can seal the B2B deal

    "Where do I sign?" It’s the question every organisation wants to hear and as often as possible. And they want to hear it a lot more than their competitors. It’s our job as marketers to encourage, assist and motivate customers to move through the buying cycle towards the moment where they ask The Ultimate Question, “Where do I sign?” To help answer it consider 1958’s infamous ad “The Man in the chair”. Commissioned by McGraw Hill, the business and trade magazine publisher was voted best B2B ad of the 20th Century by Ad Age.  Its tag line was: Sales start...

  • Technology in accounting: humans are here to stay

    As technology gets smarter and takes over more and more of the work we typically deem “skilled”, are professionals like accountants at risk of being replaced? The short answer is “No”. The long answer is “It all depends on the professional accountant’s attitude”. Let’s begin by taking a step back to understand the nature of this trend. The author Martin Ford has written extensively on this subject, and his recent book, The Rise of the Robots, contains a lot of food for thought. The main point that should concern professional accountants is that the ongoing drive towards automation is no...

  • Here are the business benefits of an efficient CRM system

    CRM (customer relationship management) has evolved to encompass more than the traditional customer. In fact, this discipline should be seen as ‘contact relationship management’ rather than ‘customer relationship management’, and critical in any industry where relationships with customers, employees, suppliers and industry partners must be managed effectively. It’s time organisations took a fresh look at the potential for advanced and efficient CRM systems, particularly when integrated with ERP, to improve their business relationships across the board. Here’s five ways how businesses can benefit from an efficient CRM system: Support for growth As soon as a small business passes the three employee mark,...

  • Smart manufacturing is all about an intelligent, connected supply chain

    As it stands, factories are dumb -- or at least far less intelligent than current technology could actually make them. The current industrial production is inflexible and too expensive and a root cause is supply chain invisibility. But that’s about to change thanks to Industry 4.0 -- an initiative with its roots in Germany that aims to bring about the fourth industrial revolution. It heralds the era where manufacturing becomes intelligent and every link in the supply chain talks to each other and is connected. The smart factory concept means industrial or manufacturing processes will be organized in a smart way...

  • 3 ways that companies can unlearn the traditional workplace

    The notion of what defines a workplace is evolving with the new millennium. For example, on any given day, a company can have less than 50% office utilisation, as employees may be offsite attending a client meeting, travelling, on holiday, or simply working from home. It makes sense, therefore, that creating an office space based on actual needs can drive efficiency and significant cost savings. This can be achieved by redesigning the workplace to offer a more inspiring and engaging environment that improves employee productivity. To do this however, a company needs to get out of old habits and unlearn what...

  • The state of IT: third-party apps, BYOD and cyber security

    In the past, the way in which organizations handled technology was simple. An IT department would drive all the technology a company used, including computers and servers, software, security protocols and mobile devices. More importantly, the IT department would decide what employees were allowed to use for their daily business duties. Of course, all of that has changed in recent years. A majority of organizations have embraced the BYOD — or bring your own device — culture. All levels of management, employees and associated members of an organization are allowed to choose what device they want to use regularly, and they...

  • Generation Z goals: prepare for a job that doesn’t exist yet and meet a machine

    With the rise of robots, artificial intelligence and automation, today’s comfortable careers are no longer an option for jobseekers from Generation Z. The majority of learners attending school right now will one day work in jobs that do not currently exist. Members of this generation, born from the mid 1990s through to the 2010s have to develop new skills and need to be flexible to compete against robots and automated systems that are threatening traditional jobs. However, the future isn’t all that bleak for this generation. In fact, they can look forward to excelling in fields such as technology, science and...

  • Engaging with the quitting generation — retaining Millennials in the workplace

    Twenty-somethings are notoriously hard to retain as employees. They can become disengaged and disaffected, waiting for their next performance bonus so that they can quit and do something – anything – else. The workplace challenge is for managers to retain skilled teams and provide the opportunity for professional development. One effective way to do this is to speak to them in their own language. The message they carry with them is one that can sabotage their own success story. They’ve been told “you can be anything you want to”, and while a few make it through the minefield of business...

  • How safe is your data in the age of data leaks?

    On April 3rd 2016 a collective of international newspapers and the International Consortium of Investigative Journalists (ICIJ) dropped a bombshell – they had millions of documents showing the private business dealings of thousands of people, many of whom were famous or politically powerful, and many of which revealed hard evidence of tax evasion. The law firm that helped these people hide their money, Mossack Fonesca, had suffered a data leak like never before seen. In the weeks since, revelations continue to pour out, ruining reputations, sparking political resignations, and prompting further legal and regulatory investigations. While exposing corruption and...