Apple Archives - Memeburn

Apple showcases Table Mountain, Muizenberg in iPhone 7 tutorial videos
By Andy Walker: Editor on 12 May, 2017
As smartphones become more complicated, manufacturers are finding novel ways to educate their consumers. Apple's new video campaign does just that, shedding light on some of the basic ways to shoot with an iPhone 7. But there's something particularly noticeable about some of these videos. Especially for South Africans. Available to view on Apple's official site and on YouTube, the video series showcases a few landmarks that Cape Town residents would instantly recognise. One is undeniably Table Mountain, looking across from Lion's Head. Another is of Muizenberg Beach's famous colourful changing huts. While those two are definitely filmed on South African soil, we...
Apple’s now valued $270bn more than Microsoft, $145bn more than Alphabet
By Andy Walker: Editor on 10 May, 2017
While its latest quarterly figures were less than impressive, Apple's persistent market growth remains undoubted. The Cupertino-based technology company is the first in the United States to smash though the US$800-billion market cap barrier, sitting at US$802.8-billion at the time of writing. That fatter market cap is primarily thanks to its strong performance during Tuesday's trading, with shares gaining 0.6% in value to end the day at US$153. That number might not sound large, but multiply that by its 5.21-billion shares... More impressively though is when the company hit this figure. Apple's US$800-billion market cap cements its place as the world's valuable publicly-traded...

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Apple’s latest acquisition monitors the things you do in bed
By Andy Walker: Editor on 10 May, 2017
Smart tracking technology has taken off in recent years, with wearables and internet of things gadgets featuring more prominently in homes across the world. One of the companies better placed in this space than most is Apple. Recently hitting its fattest market cap figures ever, the Cupertino-based tech giant has reportedly acquired sleep tracking company Beddit for an undisclosed fee. First reported by CNBC, the acquisition was innocuously announced by Beddit itself in a subtle change to its on-site privacy page. "Beddit has been acquired by Apple. Your personal data will be collected, used and disclosed in accordance with the Apple Privacy...
Apple’s struggled to make money from iPhone sales in Q2 2017
By Andy Walker: Editor on 3 May, 2017
While Facebook and Google make most of their money from advertising, Apple's in an altogether different boat. The company published its Q2 2017 financial results Tuesday, revealing its rises and falls in bank balance over the previous three months. "We are proud to report a strong March quarter, with revenue growth accelerating from the December quarter and continued robust demand for iPhone 7 Plus," Apple CEO Tim Cook states. "We’ve seen great customer response to both models of the new iPhone 7 (PRODUCT)RED Special Edition and we’re thrilled with the strong momentum of our Services business, with our highest revenue ever for...

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Samsung’s Bixby disses Apple’s Siri in voice assistant rap battle
By Andy Walker: Editor on 3 May, 2017
Samsung just couldn't resist taking a swipe at Apple's Siri using its own smart voice assistant, could it? Bixby, which launched this weekend in South Korea on the Samsung Galaxy S8, hides a rather innocuous diss within a command. Asking Bixby to "please rap" or "beatbox", the voice assistant drops rhymes that would put Pitbull out of work. But more interesting still is the message hidden within one particular rap. Users on the Samsung subreddit noticed that when the first letters of a rap's lines are read vertically, it spells out the sentence "I am better than Siri". That's rude, Samsung. Also, dope...
Thanks to Merriam-Webster, you can now officially call Apple fans ‘sheeple’
By Andy Walker: Editor on 2 May, 2017
You might've used the word sheeple to describe a certain population of buyers who regularly indulge in the likes of the iPhone, iPad and Apple Watch. You might've been ridiculed for doing just that too. But thankfully, Merriam-Webster now gives you license to call Apple fanboys "sheeple". Wake up! 'Sheeple' is in the dictionary now. https://t.co/pbXVADEoBm — Merriam-Webster (@MerriamWebster) April 27, 2017 The near two-century-old company added the term to its online dictionary this weekend, defined as "people who are docile, compliant, or easily influenced" or "likened to sheep". But it's the example the company gives is what's really setting tongues a-wagging. Quoting CNN journalist...
The ultimate guide to building apps in 2017
By Hendri Lategan on 24 April, 2017
This article is, more than anything, about user experience. Whether it’s an app, a website or something in between, your mobile platform of choice represents an unprecedented opportunity for you to connect to your customers no matter where they are. Connection follows us everywhere we go and permeates every second of our day. However, earning your time and engagement with the millions of mobile users in the market today, means creating an experience that will add true value to the their lives. I’ve long believed that in order to extract value from your consumers you need to create value first. Engagement...

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Remembering failures: 5 memes that companies wish didn’t exist
By Larry Alton on 12 April, 2017
Sometimes technology just goes wrong. These are many, many epic failures in the tech industry. It could be said that an epic fail happen every day in the Silicon Valley and around the world. As Thomas Edison famously said before inventing the light bulb, “I have not failed. I’ve just found 10,000 ways that won’t work.” Learning from mistakes is a critical step in moving forward and creating great products. But first, you have to get over your wounded pride. When things go wrong, what could be a better solution than to laugh? While that might not be easy for Pepsi or...
Apple bars apps from promoting their prices
By Julia Breakey on 30 March, 2017
If you're looking to put your free product in the iOS App Store, you're going to have to settle for the simple "Get" button Apple uses to denote a free app. For the past month the company has been rejecting all apps that advertise their price -- or lack thereof -- in their titles, VentureBeat reports. Apps with names like "Extreme Sail Simulator FREE" or "FREE Daily Meditation" are often called that so when users search for "free" apps, they appear higher up in the results. But now the apps will have to rely on the pull of the products' names rather than their prices. While Apple...
Apple iTunes to debut James Corden’s Carpool Karaoke: The Series
By Julia Breakey on 13 February, 2017
Apple revealed last night that it has finally picked up Carpool Karaoke as a stand-alone series. The Late Late Show with James Corden's segment has garnered around 1.2-billion views on YouTube, and the episode with Adele was the most watched YouTube video of 2016. The segment features the charismatic James Corden driving through the streets of Los Angeles with A-list musicians, belting out their greatest hits. It provides another side to major celebrities, away from the audiences and publicists that usually surround them. Carpool Karaoke: The Series will be produced by CBS but feature on Apple's iTunes Watching Adele rap Nicki Minaj's verse in 'Monster' or ordering...
Major tech leaders oppose Trump’s travel ban
By Julia Breakey on 7 February, 2017
Nearly 100 companies, including Google, Apple, Microsoft and Facebook, filed a "friend-of-the-court" brief against US President Donald Trump's travel ban late Sunday night. The companies believe that the ban precluding citizens of seven Muslim countries from the US will incentivise companies to move jobs outside of the US. "The Order makes it more difficult and expensive for US companies to recruit, hire, and retain some of the world's best employees. It disrupts ongoing business operations," the brief states. Surprising additions to the list of dissenters are Tesla and SpaceX -- both owned by Elon Musk, a member of Trump's business advisory council....
Apple sells 78m iPhones in quarter, record revenue in tow
By Hadlee Simons on 1 February, 2017
Apple didn't have the greatest fourth quarter results last year, but the new iPhone has done massive business for the brand. "The company posted all-time record quarterly revenue of $78.4-billion and all-time record quarterly earnings per diluted share of $3.36. These results compare to revenue of $75.9-billion and earnings per diluted share of $3.28 in the year-ago quarter," read an excerpt of the Q1 fiscal year earnings report. The firm added that 64% of their revenue came from international markets. "We're thrilled to report that our holiday quarter results generated Apple's highest quarterly revenue ever, and broke multiple records along the way....

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Not over yet: Nokia in new patent fight against Apple
By Hadlee Simons on 23 December, 2016
Nokia has announced that it is restarting its patent battle against Apple, covering several continents in the process. The Finnish telecommunications icon first took Apple to court several years ago, with the Cupertino company agreeing to license some patents in 2011. But Nokia says that Apple has refused subsequent offers to license other patents. "Through our sustained investment in research and development, Nokia has created or contributed to many of the fundamental technologies used in today's mobile devices, including Apple products. After several years of negotiations trying to reach agreement to cover Apple's use of these patents, we are now taking action...

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Apple Music student discounts now available in South Africa
By Staff Reporter on 1 December, 2016
Apple Music's student additions are now available in 30 more countries, including South Africa, the Cupertino company announced. The student membership, which gives those attending tertiary institutions a discount for up to four years. Users will be required to log-in through the "school's Wi-Fi network when you join Apple Music to validate your student eligibility". Apple will also enroll the aid of UNiDays -- a student discount company used by the likes of Spotify. Apple Music users enrolled at university will receive sizeable discounts The countries added to this list now include Austria, Belgium, Brazil, Canada, China, Chile, Colombia, Finland, France, Hong Kong,...
Trump offers Apple ‘large’ tax cuts for US manufacturing return
By Hadlee Simons on 24 November, 2016
US president-elect Donald Trump held a phone call with Apple CEO Tim Cook, offering the tech firm "very large" tax cuts to return manufacturing to the USA. In an interview with the New York Times, Trump said that he received calls from Bill Gates and Tim Cook. "I was honoured yesterday, I got a call from Bill Gates, great call, we had a great conversation, I got a call from Tim Cook at Apple, and I said, 'Tim, you know one of the things that will be a real achievement for me is when I get Apple to build a big...

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