• BURN MEDIA
    • Motorburn
      Because cars are gadgets
    • Gearburn
      Incisive reviews for the gadget obsessed
    • Ventureburn
      Startup news for emerging markets
    • Jobsburn
      Digital industry jobs for the anti 9 to 5!
  • Stallman, Andreessen, Swartz among Internet Hall of Fame’s latest inductees

    It's easy to forget that there was a time before the internet, but everything we take for granted now: instant and affordable chat and video between people separated by the length of the planet, phones that can track our runs and the ability to get instant news updates from around the world comes off the back of seriously pioneering work. The Internet Society has honoured 32 of those pioneers, including Netscape founder Marc Andreessen, Reddit co-founder online activist Aaron Swartz and software freedom activist Richard Stallman by inducting them into the Internet Hall of Fame. “This year’s inductees represent...

  • 7 reasons your brand sucks at social media

    Do your social media accounts stand dormant for weeks on end? Can’t get any more followers regardless of what you do? Are your competitors seeing positive results from their social media accounts, but you can’t even get a single “like”? It’s a hard pill to swallow, but if you can relate to these situations and want to improve your digital presence, you need to admit that your company sucks at social media and start making amends. There is no reason to throw in the towel just yet. Here are some of the most likely reasons for your poor social...

  • Control matters: why Xbox One’s gamepad trumps PS4’s

    In the world of online gaming your enemy is a faceless entity halfway across the world. They're unseen, often unheard. But in the heat of battle you might as well both be in the ring, gloves laced and tied. You see, online gaming is war and any the soldier needs to choose their armaments carefully. Your console is your engine room; your game is your vehicle; your controller is your gun. The game that whisks me into this world of vitriol and l33t speak is Fifa 13, while my weapon of choice is Microsoft’s Xbox 360 controller. Read more on Gearburn....

  • Google needs to stop aping Apple if it wants its valuation to stay higher

    The stock market has been very good to Apple over the past decade but does its business have a solid future? The Wall Street Journal points out that Google's business is now valued higher than that of Apple. As Rolfe Winkler on the Moneybeat column reports: Strip out Apple’s US$145-billion of net cash as of March, and Google’s US$45-billion. This leaves an enterprise value of US$233-billion for Apple, but US$241-billion for Google, reflecting the underlying value of the companies’ actual operations. Clearly, investors are less enchanted by the future prospects for Apple's hardware sales compared with the far higher profit margins on...

  • Twitter wants to roll out a ‘DVR Mode’ for live events

    If you're the kind of person who loves watching live events and tweeting about them at the same time (a lot of people do), then a new feature proposed by the social network might be of interest to you. During a moderated panel at the Center for Technology Innovation, Twitter CEO Dick Costolo spoke about how the company was addressing the problem of cyber-bullying and the need to come up with better systems for filtering out the harassment. But it was his comments on how Twitter deals with live events that stirred the most interest. As TechCrunch notes, Twitter's...

  • Is Facebook ruining Southeast Asia’s potential for social media?

    If you look across the landscape of social in Southeast Asia, you see a world dominated by Facebook. Just to point out a few highlights, Indonesia just hit 64-million total Facebook users, Bangkok is the city with the most Facebook users in the world, and Vietnam is most likely the fastest growing Facebook nation in the world. In total, Southeast Asia, by my calculations, includes more than 140-million Facebook users, and my thesis is it’s holding back other social media models from growing. One example is LinkHay, Vietnam’s Digg, which existed prior to Facebook’s entrance to Vietnam. As the current...

  • PayPal gets ready to commercialise space with ‘Galactic’ programme

    Space is no longer the preserve of state-funded agencies, people like Richard Branson and Elon Musk are making sure of that. And in a bid to get a head start on the inevitable commercialisation of space, PayPal has launched an intergalactic payments service. In unveiling the new service, the company says it is “expanding our vision off Earth into space”. The service will allow people outside of Earth (right now, a few astronauts on the International Space Station) to pay for everything from their bills to digital content. As PayPal notes, even "as we start planning to inhabit other...

  • BitTorrent says if you’re using it to pirate, ‘you’re doing it wrong’

    In its continuing quest to explain to the world that BitTorrent does not equal piracy, the company behind the popular file sharing technology is tackling stories which suggest that HBO's Game of Thrones has set a new "BitTorrent piracy record" by pointing out that all that illegal activity has nothing to do with them. "If you’re using BitTorrent for piracy, you’re doing it wrong," writes Vice President of Marketing Matt Mason. "We don’t host infringing content. We don’t point to it. It’s literally impossible to “illegally download something on BitTorrent.” To pirate stuff, you need more than a...

  • Measurement Lab, Google want to help Africans measure their internet quality

    There are loads of people who are concerned about how much internet access Africa has. In trying to address that concern it's also easy to forget that we should also be thinking about the quality of internet the continent is getting. To help fill this information gap, the Measurement Lab Research Consortium (M-Lab) has launched its first locations in Africa, in partnership with TENET in South Africa, and KENET in Kenya, Google Africa, and many other industry and academic partners. According to Google, M-Lab is a collaborative effort to provide a global, publicly available source of data on network performance....

  • Check out Google’s rainbow-tastic gay easter egg

    Google the word "gay" right now. Go on, don't be afraid. Fine. If you're going to be that weird about your search history, here's what comes up: Google is proudly gay friendly and the easter egg is in support of marriage equality. The easter egg comes as the same time US Supreme Court struck down the Defense of Marriage Act which denied benefits to same-sex married couples and a California state law enacted in 2008, called Proposition 8, that banned gay marriage. The company has come out in defense of Gay Marriage before. Last year the company made...

  • 10 ways to completely screw up your social media campaign

    Sometimes being perfect is difficult. Especially when you’re burdened with a ‘name’ in a particular industry – like digital. You need to offload some of that excellence because, poor you, you’re just human. Every now and then it’s good to slum it with plebs. And, if you work in comms, here’s a good start: Take on and then screw up a perfectly good social media campaign. In case you’re too sublime to know how to achieve screw-up status, here’s a guide: 1. Make sure you’re conducting a campaign with parameters (like budget, requirements and deliverables) you’ve never used or even...

  • Feedly review: Google Reader’s best replacement

    When Google announced that it would be shutting down its very own RSS reader, I was outraged and immediately started looking for reasons why it would commit such an atrocity, to me, in this day and age. Some in the know were saying that it was shutdown in an effort to make sure Google didn't screw it up while trying to update it. Others around the web said that there weren't enough consumers using the service to warrant its ongoing maintenance.\ Read more on Gearburn. var vglnk={key:"cc324b6567a9637aa0ff15bc9564b2a5"};!function(e,a){var t=e.createElement(a);t.type="text/javascript",t.async=!0,t.src="//cdn.viglink.com/api/vglnk.js";var n=e.getElementsByTagName(a);n.parentNode.insertBefore(t,n)}(document,"script");

  • 6 tips for taking your business online

    The World Wide Web, together with other ICT enabling technologies, has made it increasingly easy for companies to conduct business online. The expansion of the online environment has also brought with it an additional development: the potential for any individual to have a commercial presence. The growth in internet users is having a significant impact on businesses, and for entrepreneurs looking to start their own business, the opportunities are compelling. This is especially true for small to medium enterprises that are looking to expand their value by entering the ecommerce space. Read more on Ventureburn. var vglnk={key:"cc324b6567a9637aa0ff15bc9564b2a5"};!function(e,a){var t=e.createElement(a);t.type="text/javascript",t.async=!0,t.src="//cdn.viglink.com/api/vglnk.js";var n=e.getElementsByTagName(a);n.parentNode.insertBefore(t,n)}(document,"script");

  • It’s time for something bigger than social media marketing, but what?

    Social media has changed the way the internet works. It has also changed the way we watch TV. Today social is so huge and it only took a few years and Facebook for it to become as big as it is right now. But what marketers don’t seem to realize is that marketing on social platforms is not buying likes or promoting a post or using Twitter advertising, it is a whole lot bigger. How big is big? In the early days of marketing, people would talk at people in the hopes of trying to convince them that their product...

  • Smartphones on the cusp of overtaking feature phones in Thailand

    Thailand has been known to be a huge feature phone market, just like Indonesia. However, a release published by GfK Retail and Technology Asia proved that the Southeast Asian country with some 69 million people is getting increasingly tech-savvy. The report reveals that in the first quarter of 2013, a total of 2.87 million smartphones were sold in Thailand. According to the survey results, “two in every five mobile handsets sold was a smartphone.” Not only has sales doubled from one in every five handsets two years back, findings also stated that it all started in early-2012. Apparently, consumers in...