Hisense is making a deliberate play for South Africa’s growing gaming and hybrid-work audience with the launch of its latest monitor lineup, led by…
Why digital entertainment platforms are evolving faster than ever
Five years ago, launching a decent streaming platform took millions. Now? A teenager with a laptop can build something that reaches millions. That shift…
SpotifyWrapped, what is it and why it’s trending today?
Spotify Wrapped is back and the viral marketing campaign from Spotify will see users around the globe reminded of what they’ve been listening to…
Spotify, a new direction, the audiobooks service catalog
Music streaming service Spotify has introduced a new tier to its product offering. The streaming service unveiled that over 150,000 audiobook series titles will…
Why sex sells and reason takes a backseat on CONTENT creation
A phrase that has vastly been used in most industries, sex sells is today a term that fits perfectly in a campaign to highlight…